Hi, I’m
Brianne Boice
Williamston,Michigan
Summary
Senior Account Manager with 3+ years of experience excels in digital marketing and business growth, leveraging expertise in B2B, CRM, and market trend analysis to drive strategic initiatives and foster long-term client relationships. Demonstrates a strong ability in problem solving, project management, and client communication, ensuring the delivery of tailored digital strategies that exceed expectations. Aims to utilize these skills to contribute to innovative marketing solutions and client success in a dynamic environment.
Overview
8
years of professional experience
3
Certification
Work History
Medical Advantage
Senior Account Manager
03.2021 - Current
Job overview
- Managed over 50 key accounts for digital marketing agency, ensuring client satisfaction and retention
- Develop and implement digital marketing strategies for key accounts to achieve their business objectives
- Collaborate with marketing and creative teams to execute campaigns and projects for key accounts
- Analyze campaign performance and provide regular reports to clients, highlighting key metrics and recommendations for optimization
- Lead client meetings and presentations to discuss campaign performance, new opportunities, and strategic recommendations
- Build strong relationships with key clients, understanding their needs and goals to provide tailored solutions
- Stay updated on industry trends and best practices in digital marketing to provide innovative strategies to clients
- Mentor and train junior account managers to enhance their skills and contribute to team's success.
Medical Advantage, TDC
Account Manager
04.2022 - 09.2023
Job overview
- Analyzed client needs, delivering customized solutions that increased customer satisfaction at Medical Advantage by 30%.
- Liaised with marketing and sales teams to develop targeted campaigns
- Achieved or exceeded company-defined sales quotas of 400k
- Built diverse and consistent Account Profolio
Medical Advantage
Associate Account Manager
03.2021 - 04.2022
Job overview
- Developed sales strategy based on research of consumer needs, industry trends and market conditions.
- Built client relationships by liaising between customer service, sales teams and consulting teams.
- Built/Maintained central database of key contacts, risk ratings, financial impact and key issues.
Matthew Yun DDS
Front Office Lead
03.2020 - 07.2021
Job overview
- Revitalized patient communication by explaining clinical necessity of treatments
- Spearheaded the consolidation of multiple Google listings into a unified online presence
- Increased online review frequency through strategic page modifications.
Cavalier Dental
Office Manager
01.2017 - 07.2020
Job overview
- Led digital marketing initiatives, enhancing online presence and attracting new patients
- Authored comprehensive employee handbook, standardizing operational procedures
- Managed social media campaigns, boosting brand visibility and engagement.
Education
Penn State World Campus
Bachelor of Science from Business Administration
05.2026
Skills
- Excellent negotiation skills
- Goals and performance
- Account Retention
- Competitor Analysis
- Customer Segmentation
- Data Collection
Certification
- Social Media Marketing, HubSpot Academy, 00a2f6338f3b4d24b2725b37d6e33320, https://app.hubspot.com/academy/achievements/ys36spm6/en/1/brianne-boice/social-media-marketing
- Foundations of Digital Marketing and E-Commerce, Google, https://www.coursera.org/account/accomplishments/certificate/VFDN53BJVF3W
- Leading Diverse Teams, and Organizations, University of Michigan, https://coursera.org/verify/3GWGQU94UFTZ
Personal Information
Title: Senior Account Manager
References
- James Worsham, National Sales Director, captainjamesmiami@gmail.com, 513-325-8516
- Emily Belanger, Project Manager, belangeree4@gmail.com, 724-672-4395
- Nicole Griglak, Account Manager, nicolegrig@live.com, 248-303-5887
Timeline
Account Manager
Medical Advantage, TDC
04.2022 - 09.2023
Senior Account Manager
Medical Advantage
03.2021 - Current
Associate Account Manager
Medical Advantage
03.2021 - 04.2022
Front Office Lead
Matthew Yun DDS
03.2020 - 07.2021
Office Manager
Cavalier Dental
01.2017 - 07.2020
Penn State
Bachelor of Science from Business Administration
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