Brittany Brayman

Overview: Founded and operate a family‑run wellness business specializing in ethical, sustainable sea moss products. Lead all aspects of brand development, operations, and customer engagement to grow a mission‑driven company rooted in community and earth stewardship.

Key Responsibilities & Achievements:

• Developed and launched a diverse product line of sea moss gels and herbal blends, resulting in a 40% increase in repeat customer sales within the first year.
• Created signature brand storytelling frameworks, unifying product messaging across platforms and boosting social media engagement by 65%.
• Managed supply chain logistics and vendor relationships, achieving 20% reduction in costs through local sourcing and sustainable practices.
• Oversaw retail operations, inventory management, and financial tracking to drive profitability and efficiency.
• Designed and implemented marketing strategies that expanded reach to over 1,000 new customers in the first 18 months.
• Cultivated strong community ties by collaborating with local suppliers and wellness practitioners, increasing community event participation by 30%.
• Led customer service initiatives, maintaining a 95% customer satisfaction rate and driving brand loyalty.

• Directed daily operations and supervised a team of 15+ staff to ensure seamless customer experiences.
• Trained, motivated, and coached cashiers and staff, setting clear expectations for store standards.
• Entrusted with keyholder and cash management responsibilities, including tills, deposits, and bank deliveries.
• Developed and implemented new SOPs for staff training and inventory best practices, improving efficiency.
• Oversaw café operations and maintained overall store cleanliness and functionality.
• Managed inventory flow across grocery, produce, bakery, and grab‑and‑go items, ensuring quality and freshness.

• Assisted management with opening/closing duties and trained associates to meet store standards.
• Delivered exceptional customer service by guiding shoppers, answering questions, and maintaining a welcoming environment.
• Developed and implemented a new inventory tracking and ordering system to streamline operations, reducing stock errors by 30%.
• Processed deliveries and invoices, stocked merchandise, and managed phone calls, class bookings, and online orders.
• Crafted and sold jewelry, contributing to product variety and customer engagement.

• Grew monthly sales from $600K to $1.2M within 3 years, doubling revenue through strategic leadership.
• Selected from 100+ managers to design and lead New England’s first Training Center, advancing regional workforce development.
• Promoted to Manager Trainee and then Store Manager after successfully leading a full remodel of the Newington location.
• Served on the elite Store Remodel Team, completing 10 remodel projects in 2 years across New England.
• Supervised daily operations and a team of 15 associates, achieving a 96% improvement in register accuracy and speed through team‑building competitions.
• Built, trained, and developed staff, reducing turnover and increasing team productivity.
• Managed deliveries, merchandising, and stocking of products up to 50 lbs, ensuring consistent quality and 98% product availability.