BRITTNEY VASSALLO
Brooklyn,NY
Summary
Results oriented Sales Manager with 10 years in luxury sales and leadership. Facilitates growth by leveraging market strategies and identifying untapped opportunities. Builds strategic partnerships while adapting to market conditions and competitor activities.
Overview
12
12
years of professional experience
Work History
Senior Director of Sales
Solid & Striped
04.2025 - Current
- Led wholesale strategy and North American distribution across major, specialty and digital partners who account for +50% of total company revenue; owned seasonal budgets, forecasting, account strategy and profitability.
- Built and expanded strategic accounts while reopening Canada distribution with a key retail partner adding 1M in business for 2025; manage commercial terms, assortments, reorders, swaps and delivery
strategy. - Partner cross-functionally across finance, merchandising, production, logistics and marketing to manage OTB, inventory, customs/tariff impacts and delivery timing while
protecting full price sales. - Established data driven decision-making processes and implemented best practices in analytics to optimize performance across the organization.
Senior Sales Manager
Cult Gaia
01.2024 - Current
- Strengthened sales and profitability for domestic key accounts like Bergdorf Goodman, Saks Fifth Avenue, Bloomingdales, and Shopbop.
- Analyzed market trends to inform pricing strategies and product positioning.
- Spearheaded innovative marketing campaigns that elevated brand visibility and customer acquisition efforts.
- Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
Senior Sales Manager - North America
Ganni
05.2021 - 10.2023
- Oversee the wholesale division of women's footwear, handbags & accessories for all North American major and specialty stores which accounts for $8M in annual revenue and 32% of total business.
- Nurture strong partner relationships to increase annual revenue by 10% in 2022
- Streamlined sales processes through implementation of CRM tools, improving efficiency and tracking performance metrics.
- Oversaw operations training for partnerships and sales, including training, product knowledge, travel/store visits, visual merchandising, events, co-op advertising, and incentives; enhanced sell through within and across seasons by 8%
Senior Account Executive
Maison Margiela
03.2019 - 05.2021
- Oversaw all major accounts in North America and Canada, including Nordstrom, Neiman Marcus, Saks Fifth Avenue, and Ssense.
- Exceeded $10M annual sales budget by 16% through account development and relationship management
- Collaborated with President of Global Sales to project seasonal and annual budgets based on historical purchases and current business conditions for CFO and CEO
- Travel to Paris 6+ times a year to present both Men & Women's collections
Account Executive
Marc Jacobs
04.2017 - 03.2019
- Managed department stores in North America; Nordstrom, Bloomingdales & Saks Fifth Avenue; as well as select specialty stores within the Americas
- Collaborated with clients' buying and planning teams to analyze seasonal sales and receipt plans, ensuring profitable business outcomes
- Established sales reports to monitor account performance and better assess in-season opportunities (reorders, swaps);
- Partnered with internal departments, i.e; Merchandising, production, marketing and PR to establish thoughtful approach to maximize wholesale business
Junior Account Executive
Proenza Schouler
01.2016 - 04.2017
- Oversaw 45+ specialty boutiques across North and South America
- Conducted seasonal training for sales associates and buying teams at all account locations, enhancing product knowledge and assisting with visual merchandising
- Managed in-season swaps, RTVs and reorders for both Specialty and Department Stores
- Analyzed weekly selling reports to identify trends in slow and best sellers
Wholesale Coordinator
Proenza Schouler
05.2014 - 01.2016
- Supported Account Executives in establishing and achieving sales goals through strategic coordination and resource allocation
- Managed EDI operations and order systems such as JOOR and NuOrder
- Coordinated wholesale orders and inventory management to ensure timely product availability.
Education
Bachelor of Science - Fashion Merchandising
CSU, Sacramento
Sacramento, CA05-2014
Skills
- Data analytics
- Process improvement
- Sales forecasting
- Collaborative leadership
Timeline
Senior Director of Sales
Solid & Striped
04.2025 - Current
Senior Sales Manager
Cult Gaia
01.2024 - Current
Senior Sales Manager - North America
Ganni
05.2021 - 10.2023
Senior Account Executive
Maison Margiela
03.2019 - 05.2021
Account Executive
Marc Jacobs
04.2017 - 03.2019
Junior Account Executive
Proenza Schouler
01.2016 - 04.2017
Wholesale Coordinator
Proenza Schouler
05.2014 - 01.2016
Bachelor of Science - Fashion Merchandising
CSU, Sacramento