Brooke Webb
Queen Creek,AZ
Summary
Experienced in management and sales professional with more than 18 years of experience creating engaging resident experiences, leading community operations, and building lasting relationships. Currently serve as the Sales Specialist for a 55+ active adult community, where I plan, coordinate, promote, host, and evaluate sales events that showcase the community and foster meaningful connections. Experienced in vendor and project management, outreach marketing, social media content creation, promotional materials, team training, and customer engagement. Recognized for strong leadership, organization, and communication skills, with a proven ability to manage multiple priorities, collaborate with diverse stakeholders, and deliver high-quality events and programs that strengthen community involvement.
Overview
1
1
Certification
13
13
years of professional experience
Work History
Sales Specialist
Sparrow Living
Queen Creek, AZ
04.2025 - Current
- Weekly outreach marketing initiatives with local businesses to generate qualified leads, and brand exposure.
- Developed and managed social media campaigns (Instagram, Facebook, and TikTok) to increase brand visibility and drive traffic.
- Planning and execution of sales events for 55+ Active Adult Community while adhering to budget constraints.
- Prepared onsite sales team calendar for outreach and events with tasks delegated for each sales specialist.
- Manage CRM systems to track interactions, ensuring accurate data entry and follow-up actions.
- Cadia -Led weekly ownership meetings with the investment group and management company, presenting market updates, occupancy trends, and leasing roadblocks with strategies to overcome the roadblocks.
- Facilitated training programs for new hires and existing sales specialists to enhance team performance.
- Work with multiple program systems WelcomeHome CRM system, RentCafe, Yardi, Canva
- Create marketing materials through Canva.
- Cadia Queen Creek- Drove occupancy growth to 20% in first 4 months and reached 51% leased status within 5 months of lease-up of property.
- Cadia Queen Creek -Led weekly ownership meetings with the investment group and management company, presenting market updates, occupancy trends, and leasing roadblocks with strategies to overcome the roadblocks.
Property Manager- Single Family Homes
Southwest Mountain Realty
Queen Creek, AZ
10.2023 - 11.2024
- Oversaw daily operations of a single-family rental portfolio, managing rent collection, lease compliance, and tenant communications.
- Managed financial budgets for 20+ property owners, aligning expenses with investment goals and maximizing profitability.
- Negotiated vendor bids and supervised contractors, achieving cost efficiency and ensuring timely project completion.
- Directed large-scale home improvement projects, coordinating renovations, repairs, and upgrades to meet budget targets.
- Conducted regular inspections to uphold property standards, resolve disputes, and enhance tenant satisfaction.
- Handled HOA violations promptly, preventing fines and preserving community compliance.
Community Manager
Mashcole Property Management, INC. - Sablewood Gardens Apartments
Bakersfield, CA
03.2018 - 06.2022
- Led operations for a 152 unit community, including leasing, rent collection, compliance, and resident relations.
- Assisted as manager with two additional offsite properties.
- Implemented Conservice utility billing program, saving property $80K+ annually.
- Managed renovation budgets and vendor bids, delivering upgraded units on time and within financial parameters.
- Oversaw and coordinated multiple capital projects (solar-carport structures, Amazon Key, Mobile Doorman) within budget.
- Implemented Conservice utility billing program, saving the property $70K+ annually.
- Oversaw and coordinated multiple Capex projects (solar-carport structures, Amazon Key, Mobile Doorman) within budget.
- Processed renewals lease documents, and collections;
- Navigated COVID-19 rent relief programs.
- Assisted as Manager with two additional offsite properties as needed.
- Prepared annual budgets with Capex projects.
Sales / Assistant Manager - Lease Up
Mashcole Property Management, INC. - Sablewood Gardens Apartments
Bakersfield, CA
02.2017 - 03.2018
- Supported lease-up phase, increasing occupancy by implementing targeted outreach marketing and conducting daily property tours.
- Developed and maintained community Instagram page to enhance lead generation and community engagement.
- Processed lease renewals, collections, and documentation, ensuring compliance and timely execution.
- Recognized with MVP Team Award for outstanding leasing results and resident service.
Assistant - Commercial Property Management
M.D. Atkinson Co., INC.
Bakersfield, CA
01.2014 - 01.2017
- Trained new hire administrative assistants, enhancing team efficiency in the corporate office.
- Maintained financial records, coded/processed invoices according to each property's budget, and assisted with budgeting.
- Prepared renewal notices, rent increases, CAM charges and lease contracts.
- Supported multimillion-dollar commercial portfolio, which included industrial, including capital improvement projects, buildouts and tenant improvements.
- Liaised between property managers, tenants, and vendors, ensuring prompt resolution of issues to maintain operational flow.
Education
High School Diploma -
Real Estate Trainers
High School Diploma - undefined
Liberty High School
General Education
Bakersfield College
Skills
- Property and Lease Management
- Customer Service
- Conflict Resolution
- Project and Capital Improvements
- Staff Training & Development
- CRM Systems (Yardi, Voyager, RENTCafé)
- Owner, Tenant and Vendor Relations
- Lease Administration & Compliance
- Financial Reporting & Invoicing
- Budgeting & Expense Control
- Social Media Platform Management
- Event Planning and Coordinating
- Project Management
Certification
01949300, CalDRE License
Timeline
Sales Specialist
Sparrow Living
04.2025 - Current
Property Manager- Single Family Homes
Southwest Mountain Realty
10.2023 - 11.2024
Community Manager
Mashcole Property Management, INC. - Sablewood Gardens Apartments
03.2018 - 06.2022
Sales / Assistant Manager - Lease Up
Mashcole Property Management, INC. - Sablewood Gardens Apartments
02.2017 - 03.2018
Assistant - Commercial Property Management
M.D. Atkinson Co., INC.
01.2014 - 01.2017
General Education
Bakersfield College
High School Diploma - undefined
Liberty High School
High School Diploma -
Real Estate Trainers