Bruce R. Talley
Boynton Beach
Summary
Commercial strategist and revenue leader with 20+ years driving growth, brand development, and market expansion across consulting, financial services, modular construction, logistics, and international operations. Built and led organizations in four countries, generating $2.1B+ in cumulative sales and scaling multiple companies from launch to multimillion-dollar enterprises.
Overview
33
33
years of professional experience
Work History
Fractional CCO / Commercial Strategy Consultant
Fasten, OFC Inc., and Global Modulars
01.2016 - Current
- - Led commercial and brand strategies for Fasten, OFC Inc., and Global Modulars.
- - Built KPI systems, forecasting models, and go-to-market frameworks for clients.
- - Directed brand development, competitive positioning, and investor communications.
Founder & Chief Commercial Officer
Host City Services / Destination Rio
01.2014 - 01.2016
- - Closed multimillion-dollar B2B contracts with Global 500 clients.
- - Led full commercial operation: sales, marketing, pricing, segmentation, messaging.
Founder & Chief Commercial Officer
Destination Sochi
01.2010 - 01.2014
- - Grew B2B revenue to $30M+ annually; landed 40+ Fortune Global 500 clients.
- - Managed a 61-person cross-functional team across sales, marketing, and operations.
Managing Partner
RC Cal Investments
01.2003 - 01.2014
- - Produced 250% ROI in 16 months; led commercial strategy for cross-border deals.
Executive Advisor
Government of Abkhazia
01.2009 - 01.2012
- - Advised President and PM on foreign investment strategy and privatization.
Managing Director / First Vice President
U.S. Bancorp Piper Jaffray / Miller & Schroeder
01.1993 - 01.2002
- - Generated $2.1B+ in cumulative sales; built and led 22-person sales team.
- - Originated loan participation division generating $5M–$10M in annual fees.
Education
B.S. - Economics
South Dakota State University
Skills
- Revenue Strategy
- Brand Strategy
- Go-to-Market Leadership
- Sales Transformation
- Marketing Ops & Communications
- Competitive Intelligence
- KPI & Performance Analytics
- Strategic Partnerships
- Market Expansion
- Team Leadership
Accomplishments
Built largest destination services company in Sochi, Russia. Recognized in media and by local government. Led West Coast Sales for Miller and Schroeder Financial.
Pioneered the sales of loan participations to community banks in California to finance Native American casinos nationwide.
Recognized expert on Ukraine, Russia. Frequently profiled, cited and interviewed in the media.
Languages
Bilingual: English & Russian
Timeline
Fractional CCO / Commercial Strategy Consultant
Fasten, OFC Inc., and Global Modulars
01.2016 - Current
Founder & Chief Commercial Officer
Host City Services / Destination Rio
01.2014 - 01.2016
Founder & Chief Commercial Officer
Destination Sochi
01.2010 - 01.2014
Executive Advisor
Government of Abkhazia
01.2009 - 01.2012
Managing Partner
RC Cal Investments
01.2003 - 01.2014
Managing Director / First Vice President
U.S. Bancorp Piper Jaffray / Miller & Schroeder
01.1993 - 01.2002
B.S. - Economics
South Dakota State University
ADDITIONAL
Bilingual (Russian/English); Experienced presenter; International experience across U.S., Brazil, Russia, Europe, Central Asia; Avid athlete; PADI Open Water Certified.