Bryan Stanley
Las Vegas
Summary
Accomplished business leader with over 20 years of experience in driving results within highly competitive retail environments. Proven expertise in leading credit and rewards programs, improving customer engagement, and achieving business growth through strategic planning and collaboration. Skilled in motivating cross-functional teams, executing large-scale initiatives, and fostering relationships to deliver exceptional credit program results. Adept at using data-driven insights to drive decision-making and achieve business goals.
Overview
22
22
years of professional experience
Work History
Territory Loyalty Manager
KOHLS
06.2023 - Current
- Lead Credit, Customer Service, and Rewards efforts for 269 stores across 12 states, driving acquisition and engagement initiatives for the Kohl’s Card and Kohl’s Rewards program.
- Collaborate with cross-functional teams including Marketing, Store Leadership, and Technology to execute key projects and campaigns aimed at increasing card sign-ups, rewards sign-ups, and overall customer engagement.
- Oversee performance metrics for credit acquisition, customer engagement, and loyalty program utilization, consistently driving company-leading results.
- Develop and implement business cases for new credit acquisition opportunities that align with Kohl’s strategic goals.
- Act as a key partner to the stores organization, identifying opportunities and prioritizing acquisition and engagement programs.
- Ensure compliance with issuer partner guidelines and drive the development of initiatives that are fully aligned with regulatory requirements.
Store Manager
KOHLS
09.2016 - 06.2023
- Led a team of 100+ associates in a high-volume store, consistently exceeding performance goals across sales, operational scores, and customer loyalty metrics.
- Developed and executed targeted strategies to drive credit card and rewards program enrollment, leveraging contests, recognition programs, and data analysis to exceed targets.
- Fostered a customer-centric culture while achieving operational excellence, leading to consistent year-over-year improvements impacting both store and district results.
- Trained and developed leaders, promoting several associates to higher-level positions, contributing to a strong leadership pipeline.
- Achieved top-tier team survey scores (90+), demonstrating exceptional team engagement and satisfaction.
- Awarded Hospitality and Loyalty Champion multiple times, recognized for influencing peers to elevate credit and service results.
Store Manager
ROSS
01.2015 - 09.2016
- Led a team of 50 associates in an off-price retail environment, achieving sales growth and operational excellence.
- Developed talent, creating a high-performing team culture, and participated in the MAP training program for future leaders.
Store DIrector
Target
10.2002 - 12.2014
- Managed multiple big-box retail stores with annual sales ranging from $20M to $70M, consistently achieving company leading profitability and service results.
- Led turnaround stores in underperforming markets, resulting in stores being removed from “watch lists” and driving sustainable performance improvements.
- Recognized with the Golden Contribution Award in 7 out of 8 years for exceptional leadership and store performance.
Education
UNLV - Hospitality Management
University of Nevada Las Vegas
Skills
- Credit & Rewards Strategy Development
- Cross-Functional Team Leadership
- Customer Engagement & Retention
- Business Analytics & Strategic Planning
- Project Management & Execution
- Relationship Building & Influencing
- Field Sales Leadership
- Operational Excellence & KPI Management
- Communication & Presentation Skills
Timeline
Territory Loyalty Manager
KOHLS
06.2023 - Current
Store Manager
KOHLS
09.2016 - 06.2023
Store Manager
ROSS
01.2015 - 09.2016
Store DIrector
Target
10.2002 - 12.2014
UNLV - Hospitality Management
University of Nevada Las Vegas
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