Byron Merritt
San Diego,CA
Summary
Highly motivated Manager with extensive customer service and sales experience. Outgoing sales professional with track record of driving increased revenue, improving buying experience and elevating company profile with targeted markets. Consistently recognized for sales performance and excellence in customer service.
Overview
11
11
years of professional experience
Work History
Merchandising Manager
Red Bull
2020.03 - Current
- Trained and supervised merchandising team members in best practices, improving overall performance.
- Implemented innovative visual displays that captured attention and boosted sales.
- Evaluated merchandise assortment regularly to ensure alignment with consumer preferences and demands.
- Managed inventory levels effectively to minimize stock shortages and overstocks.
- Established a culture of excellence within the merchandising team through coaching, mentoring, and goal setting.
- Increased sales by developing and implementing successful merchandising strategies.
Sales Activator
Red Bull
2021.01 - 2021.08
- Manage the relationship with the customer contact for sale of Red Bull products at assigned RBDC accounts.
- Evaluate all competitors' activities such as new launches and price reductions and communicate with District Manager.
- Collaborate with members of the RBDC Sales and DP Team's to develop and execute programs.
- Build diverse organizations that reflect the marketplace; lives to Red Bull's values and inspires the team through effective leadership.
- Meet monthly key performance indicators (KPI's) focused on the following areas: sales, distribution, pricing, display, new accounts and other merchandising components.
Account Sales Manager
Red Bull
2020.03 - 2021.01
- Increased account sales by developing and maintaining strong relationships with key clients.
- Identified new business opportunities by conducting market research and competitor analysis.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Achieved established KPI for company and individual performance through teamwork and focus on customers.
Sales Consultant
Breakthru Beverage
2017.08 - 2019.12
- Demonstrated consistent sales growth for my district compared to previous year by 19.82% ($391,196).
- Conducted comprehensive product demonstrations for clients, resulting in increased understanding of the brand.
- Contributed to a positive work environment by supporting fellow Sales Consultants in achieving their individual goals and targets.
- Educated customers on brands/portfolio such as Tito's, Brown Forman, Bacardi, William Grant and sons etc.
Sales Associate/ Delivery
Coca Cola Refreshments
2013.03 - 2017.08
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with company policy.
Education
High School Diploma -
El Diamante High School
Visalia, CA06.2006
Skills
- Sales Presentations
- Vendor communications
- Promotional planning
- Staff Supervision
Timeline
Sales Activator
Red Bull
2021.01 - 2021.08
Merchandising Manager
Red Bull
2020.03 - Current
Account Sales Manager
Red Bull
2020.03 - 2021.01
Sales Consultant
Breakthru Beverage
2017.08 - 2019.12
Sales Associate/ Delivery
Coca Cola Refreshments
2013.03 - 2017.08
High School Diploma -
El Diamante High School
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