Summary
Overview
Work History
Education
Skills
Additional Information
Work Availability
Timeline
Hi, I’m

Cai Ford

San Diego,CA
The way to get started is to quit talking and begin doing.
Walt Disney
Cai Ford

Summary

Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance. Seeking a position where I may use my Marketing background and interpersonal skills to further company growth

Overview

5
years of professional experience

Work History

Greystar Property Management
Mesa, La

Leasing Consultant/Marketing Manager
03.2023 - Current

Job overview

  • Created advertising campaigns for vacant units using various media outlets such as newspapers and online sources.
  • Maintained accurate records of prospective renters, applications and leases.
  • Achieved consistently high leasing rates through effective property tours and lease signings, reflecting dedication to exceptional service
  • Pioneered company and resident events, amplifying community engagement and resident satisfaction
  • Conducted monthly marketing audits, offering data-driven insights for optimizing promotional strategies and boosting visibility and occupancy rates
  • Nominated for Leasing Consultant of the Year, showcasing unwavering commitment to client relations, marketing excellence, and community enrichment.

Greystar Property Management
La mesa, Ca

Marketing manager/Leasing Consultant
03.2023 - Current

Job overview

Achieved consistently high leasing rates through effective property tours and lease signings, reflecting dedication to exceptional service.

-Pioneered company and resident events, amplifying community engagement and resident satisfaction.

-Conducted monthly marketing audits, offering data-driven insights for optimizing promotional strategies and boosting visibility and occupancy rates from 80% to 96% in two months.

-Nominated for Leasing Consultant of the Year, showcasing unwavering commitment to client relations, marketing excellence, and community enrichment.

Walt Disney World
Orlando, FL

Vacation Planner- Global Marketing and Sales
07.2022 - 03.2023

Job overview

  • Working this position I possess advanced computer skills and have been comfortable multi-tasking, including operating a complex, computerized, multi-screen computer system, while proactively selling to a Guest
  • In this position I feel comfortable handling large amounts of money and possess a high-level of integrity
  • Proactively engaging with Guests to offer Resort information and assistance when needed
  • Continual spieling to Guests/Cast Members regarding ticket media, travel vouchers and Annual Passes via a ticket window.
  • Created itineraries to provide clients with a customized travel experience.
  • Assisted customers in selecting vacation packages that best suited their needs and budgets.

National football League
Inglewood, CA.

Production Operations-Coordinator
06.2022 - 01.2023

Job overview

  • Developed creative concepts for projects and created graphic designs to meet client's requirements.
  • Prepared materials for broadcast production such as graphics, titles and other elements.
  • Hands-on training from experienced NFL professionals in media and television environments within our Control Rooms, including EVS/Playout, the Technical Operations Center, Post-Production, Ingest, Studio, and Engineering
  • Focus on Vizrt Graphics/contributed to live show segments
  • Developed and implemented operational procedures to ensure efficient workflow.
  • Assisted with set up and calibration of video projectors, cameras, audio equipment and lighting systems.

Jackson Hewitt
San Diego, CA

Office Associate
01.2021 - 12.2021

Job overview

  • Market services related to drive the consumer and franchise sales businesses
  • Set up meetings and appointments with customers or partners
  • File important and confidential documents
  • Completed customer service and sales training program
  • Organized filing system for documents such as invoices, contracts, and reports.
  • Maintained customer accounts, processed payments, and responded to inquiries.
  • Monitored changes in taxation policies and advised management on potential impacts.

PepsiCo
Riverside, CA

Sales/Marketing Representative
06.2021 - 08.2021

Job overview

  • Analyzed and evaluated the relevance of ads to user queries.
  • Provided feedback on the quality of ads based on evaluation criteria.
  • Resolved customer complaints related to ads content and delivery.
  • Developed and implemented sales strategies to increase market share.
  • Analyzed customer data to identify trends and opportunities for new business.
  • Conducted market research to identify potential customers, competitors, and industry developments.
  • Tasked with 20 underperforming OTS accounts to grow in volume, revenue, and marginal contribution
  • Made a direct impact on supporting the greater Riverside area organization to drive share and profit across the customers.

Jackson Hewitt National

Photo Project Team Member
12.2020 - 04.2021

Job overview

  • Took fresh photos of my office and kiosk, following the Google My Business Guidelines on Brand Central
  • Drove new client growth locally to maintain an impactful Google Listing and create up-to-date and informative listings
  • Developed detailed project plans for each phase of the project, outlining tasks, deadlines, deliverables and resource requirements.
  • Conducted regular reviews of project milestones to identify any issues or delays, and reported these to the Project Manager.
  • Facilitated resolution of conflicts between team members by identifying root causes and proposing solutions.

Fowler College of Business
San Diego, CA

Instructional Student Professor
08.2020 - 12.2020

Job overview

  • Responsible for over 30 Students, taught two Business 100 courses
  • Implement engaging conversation with students
  • Held classes weekly via zoom, and grade assignments through Canvas.
  • Developed instructional plans for individual student needs.
  • Performed data entry tasks related to student grades and attendance records.
  • Created presentations utilizing software applications such as PowerPoint and Excel.
  • Monitored classroom activities to ensure a safe learning environment.
  • Facilitated discussions between faculty and students about their academic goals.

Education

San Diego State University
San Diego, CA

Bachelor of Science from Marketing, Honors Minor Interdisciplinary Studies
05.2023

University Overview

Managerial Accounting Statistics for Business Managerial Economics Management Financial Accounting Principles of Finance Legal Environment of Business Operations Management

  • Honors Recipient
  • Presidential Scholar Recipient

Skills

  • Marketing Channel Development
  • Portfolio Growth
  • Creative Design Management
  • Market Trends
  • Creative Problem-Solving
  • Business Partnerships
  • Sales and Marketing Aptitude
  • Database Management
  • Administrative Support
  • Account Management
  • Market Research
  • VIZRT, Photoshop, Microsoft Word, Excel, PowerPoint, Fax, Adobe, CANVA

Additional Information

  • ACTIVITIES/AWARDS: , Leasing Consultant of the Year Recipient August 2023 - Present Presidential Scholar Recipient September 2018 – Present Weber’s Honors Student Member September 2018 – Present Phenomenal Girls Program Mentor December 2013 – Present
Availability
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Timeline

Leasing Consultant/Marketing Manager

Greystar Property Management
03.2023 - Current

Marketing manager/Leasing Consultant

Greystar Property Management
03.2023 - Current

Vacation Planner- Global Marketing and Sales

Walt Disney World
07.2022 - 03.2023

Production Operations-Coordinator

National football League
06.2022 - 01.2023

Sales/Marketing Representative

PepsiCo
06.2021 - 08.2021

Office Associate

Jackson Hewitt
01.2021 - 12.2021

Photo Project Team Member

Jackson Hewitt National
12.2020 - 04.2021

Instructional Student Professor

Fowler College of Business
08.2020 - 12.2020

San Diego State University

Bachelor of Science from Marketing, Honors Minor Interdisciplinary Studies
Cai Ford