Caitlyn Caldwell
Liberty,SC
Summary
As a Clemson University graduate and former student athlete I have an abundance of knowledge of working with others, communicating, creating schedules, time management, and reaching goals created. I am motivated, determined, and always chasing to better myself and others. I bring a positive, inspiring, and energetic attitude to all the places I am in. Hard work and determination have been instilled in me my whole life and I plan to carry that through my life and to others. I am flexible, great with communication, social media, and creating new ideas.
Overview
1
1
year of professional experience
Work History
Content Social Media Manager & Head Coach
Anderson Christian School
Anderson, SC
08.2023 - Current
- Assisted in marketing strategies across media platforms such as, Instagram, Tik Tok, and Twitter
- Created engaging and informative content for various social media platforms, including Facebook, Twitter, Instagram, Snapchat and YouTube.
- Motivated players through positive reinforcement strategies such as goal setting activities or recognition awards.
- Been successful in gaining upwards of 30K followers for Caldwell social media.
- Actively sought out new methods of reaching target audiences through innovative tactics.
- Worked with team to create narrative across social platforms.
- Built strong media and community relationships through positive interaction and communication in support of sports program.
- Content curation for music artist Caldwell
- Adhered to equipment and apparel standards to promote safety and fair play and made new equipment orders when appropriate.
- Managed program budget, checking funds remaining, spending and money raised.
- Prepared monthly calendar to manage online content across multiple platforms.
- Communicated regularly with parents about their children's performance levels during practice sessions or competitions.
- Scheduled, organized and attended practices with athletes and additional coaching staff.
- Researched relevant topics to create interesting blog articles that resonated with target audiences.
- Mentored players one-on-one on personal and athletic issues to boost confidence.
- Worked with boosters, parents and school administrators to handle support functions.
- Coached individuals between ages of 6 to 18 on volleyball techniques.
- Developed and implemented a comprehensive content strategy for social media channels.
- Engaged with followers on social media by responding to comments in a timely manner.
- Generated weekly reports highlighting successes, challenges and opportunities within the digital space.
- Provided feedback regarding design elements for visuals used in posts or ads.
- Built relationships with key stakeholders across multiple departments.
Education
Bachelor of Arts - Communications
Clemson University
Clemson, SC05-2023
Skills
- Media Relations
- Performance Improvements
- Story Development
- Communication skills
- Training routines
- Social Media Promotion
- Press Release Writing
- Special events planning
- Strategic Planning
- Individualized Coaching
- Breaking News Coverage
- Practice scheduling
- Writing and editing
- Game Scheduling
- Content Creation
- Story development skill
- Research and fact-checking
- Media operations understanding
- Public opinion expertise
- Content Management Systems
- Audience Engagement
- Social Media Engagement
- Deadline Management
Affiliations
- I am a wife and mother of two boys 16 months and 7 weeks. Time management, patience, and organization are my priority.
- I am a head coach and love to teach and show people different perspectives.
- Working out and spending time with friends and family are my favorite things to do.
Accomplishments
- Deans list through high school and college
- JVA champion 2018
- Athletic scholarship
- Traveled to Japan to compete against their professional training teams
- Captain of volleyball team through high school
Languages
Sign language
Limited
References
References available upon request.
Timeline
Content Social Media Manager & Head Coach
Anderson Christian School
08.2023 - Current
Bachelor of Arts - Communications
Clemson University
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