Caitlyn Riley
Minneapolis,MN
Summary
Dynamic Account Manager with a record of cultivating strong partnerships, retaining key accounts, and delivering innovative solutions to clients. I am a collaborative and strategic leader with experience in customer relationship management across diverse sectors, including travel, tourism, retail, and consumer packaged goods (CPG). Skilled in orchestrating impactful events, activations, and promotional branding initiatives that drive engagement and enhance brand visibility. I am fully committed to fostering long-term client relationships while consistently exceeding performance goals!
Overview
3
3
years of professional experience
Work History
Associate Account Manager
HALO Branded Solutions
12.2025 - Current
- Managed project timelines, samples, and client communications to keep orders on schedule during buying cycles.
- Supported Account Executives and Managers by entering, tracking, and managing sales orders in the company’s system to ensure accuracy and timely processing.
- Researched and sourced branded merchandise (e.g., accessories, apparel) and prepared client quotes and presentations.
- Coordinated with internal teams (production, art, finance) to ensure orders met brand guidelines, compliance requirements, and fulfillment deadlines.
- Created template quote packages and product spec sheets to enforce brand compliance and shorten internal review cycles for complex orders.
House Manager
Self-Employed
09.2023 - 04.2026
- Providing long-term, consistent support to the same family over multiple years, relocated with them to Chicago, to ensure stability and continuity in the children’s lives.
- Implemented organizational systems and improved household workflows to increase efficiency and daily structure.
- Designed and facilitated enriching play experiences and educational activities to encourage creativity, curiosity, and developmental growth.
- Managed household responsibilities including meal preparation, cleaning, errands, and coordinating medical appointments.
Tourism + Partnerships Sales Intern
Mall of America
06.2025 - 09.2025
- Coordinated partnerships with 50+ Destination Marketing Organizations (DMOs) through the Explore Minnesota collaboration, managing contract renewals, stakeholder communication, timelines, and deliverables from concept through execution.
- Represented the brand at high-visibility events including USA Cup, hosting international sports teams and travel influencers to increase tourism engagement and brand exposure for Mall of America.
- Collaborated with a 5-person team to lead planning and outreach for the annual Coupon Book initiative, contacting 500+ tenants and increasing program participation by 13%.
- Conducted forward-looking market research to identify new partnership and sponsorship opportunities; compiled strategic prospect lists and presented recommendations directly to the Vice President.
- Supported expansion of the hotel partnership program by researching and engaging properties within a 5–10 mile radius of Mall of America to strengthen regional tourism collaboration.
Marketing Intern
Levo Health Advertising
01.2024 - 09.2024
- Maintained and optimized CRM and marketing data systems, ensuring accurate contact records and organized project documentation to support seamless healthcare marketing campaign execution.
- Coordinated timelines and deliverables across 8 healthcare-focused client accounts, managing concurrent workflows to ensure projects were completed on time and aligned with client goals.
- Facilitated communication between internal teams, including account management, strategy, and design, and external stakeholders to maintain alignment, reduce errors, and ensure consistent workflow execution.
- Supported the development of A/B testing frameworks for social media campaigns, enabling data-driven creative decisions and improving audience engagement performance.
Administrative + Marketing Intern
Times Publishing Company
06.2024 - 08.2024
- Researched and sourced potential sponsors, including the Tampa Bay Rays and mission-aligned local restaurants, to expand community partnerships and increase visibility for the Newspaper in Education.
- Built and maintained a regional outreach database of schools, organizations, and potential partners across the Tampa Bay Area to support targeted sponsorship outreach and program growth.
- Created and managed a year-long content calendar aligned with school schedules, holidays, and publication timelines to ensure consistent engagement with educators and program participants.
- Collaborated with the design team to evaluate website usability and developed a presentation recommending structural, messaging, and conversion-flow improvements to make program sign-ups and engagement easier.
Marketing Specialist (Contract)
The Pao Creative
06.2023 - 12.2023
- Managed project timelines and campaign execution for a portfolio of hospitality, tourism, and retail clients, coordinating social media content calendars and production schedules to ensure on-time delivery.
- Led client communications and maintained detailed project documentation in a fully remote environment, strengthening client relationships and supporting long-term account retention.
- Directed creative execution during in-person shoots, providing on-site leadership and creative guidance to produce high-quality, brand-aligned visual content for client campaigns.
Education
BS - Communications, Media, Psychology
Minnesota State University
Mankato, MN12.2025
AA - Communications
Minneapolis Community And Technical College
Minneapolis, MN05.2023
Skills
- Project Management
- Tourism Industry Knowledge
- Cross-Functional Collaboration
- Problem Solving
- Event and Activation Coordination
- Microsoft Office
- NetSuite
- Customer relationship management (CRM)
- Salesforce
- Mondaycom
- Tableau
- Wordpress
Accomplishments
- Employee of the Month: Recognized for excellence in project execution and passion for delivering results at The Pao Creative.
- MCTC Honors Program: Drafted and co-signed Honors Student Statement of Purpose.
Timeline
Associate Account Manager
HALO Branded Solutions
12.2025 - Current
Tourism + Partnerships Sales Intern
Mall of America
06.2025 - 09.2025
Administrative + Marketing Intern
Times Publishing Company
06.2024 - 08.2024
Marketing Intern
Levo Health Advertising
01.2024 - 09.2024
House Manager
Self-Employed
09.2023 - 04.2026
Marketing Specialist (Contract)
The Pao Creative
06.2023 - 12.2023
BS - Communications, Media, Psychology
Minnesota State University
AA - Communications
Minneapolis Community And Technical College