Summary
Overview
Work History
Skills
Timeline
Generic

Carla Gipson

Jensen Beach

Summary

Dynamic Senior Driver Recruiter at Armellini Express Lines, strategically optimizing recruitment processes to reduce advertising spend by 25% while consistently achieving a 5-7% application conversion rate and a 50% driver retention rate. Expert in Tenstreet and social media-driven talent acquisition, ensuring DOT compliance and cultivating strong driver engagement through impactful Driver Appreciation and Referral programs.

Overview

8
8
years of professional experience

Work History

Senior Driver Recruiter

Armellini Express Lines
01.2021 - 03.2025
  • Responsible for recruiting and ensuring Safety Guidelines and Department of Transportation (DOT) regulations for high-volume full-cycle CDL drivers for the largest carrier of fresh cut flowers in the US.
  • Utilized various methods, including Indeed, social media, hiring events, and driver referral programs, to generate leads.
  • Reduced departmental advertising spend by 25%.
  • Managed all aspects of Tenstreet, including lead generation, communication templates, and insight programs.
  • Consistently exceeded industry average application conversion and retention rate
  • Developed and implemented Driver Engagement and Driver Appreciation Programs.
  • Improved productivity and efficiency through the use of technology and communication programs, Ring Central, Vonage, Driver Pulse, and Bulk Messaging.
  • Operated and maintained applicant tracking and candidate management systems.
  • Assisted with writing job postings and job descriptions for boards.

Social Media Team Lead - Amtrak Campaign

Teleperformance USA
01.2019 - 01.2021
  • Lead the first Social Care team for Amtrak. Providing 24 hour customer care 365 days a year.
  • Responsible for answering posts, monitoring @mentions, and network traffic for potential public relations issues.
  • Engaging in social interaction and feedback. Handling customer service and travel-related issues.
  • Improving page content, keyword relevancy, and branding to achieve search engine optimization goals.

Food Service Supervisor

Trinity Services - Michigan Dept of Corrections
04.2017 - 06.2018
  • Overseeing inmates and staff in food preparation, cooking, retherming, and serving three meals a day in correctional facility.
  • Ensuring all staff and inmates adhere to established policies and procedures related to food service operations.
  • Controlled labor hours and inventory costs through hands-on management and proactive changes of
  • Identified team weak points and implemented corrective actions to resolve concerns.
  • Delivered in-depth training to workers in food preparation and customer-facing roles to promote strong team performance

Skills

  • Tenstreet proficiency
  • Strong verbal communication
  • Strong interpersonal skills
  • Experience with McLeod software
  • Google Workspace proficiency
  • Proficient in Microsoft products
  • Social media talent acquisition
  • Knowledge of DOT compliance standards
  • Canva proficiency
  • Indeed Advertising
  • Meta AI
  • Trello project management
  • Knowledge of FMCSA regulations
  • Effective problem resolution

Timeline

Senior Driver Recruiter

Armellini Express Lines
01.2021 - 03.2025

Social Media Team Lead - Amtrak Campaign

Teleperformance USA
01.2019 - 01.2021

Food Service Supervisor

Trinity Services - Michigan Dept of Corrections
04.2017 - 06.2018
Carla Gipson