Summary
Overview
Work History
Education
Skills
Work Availability
Quote
Timeline
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Carlos Cacho

Carlos Cacho

Sr. Account Executive
Merced,Ca.

Summary

Versatile Senior Account Executive offering experience in account development, documentation and business development. Expert at driving sales and building relationships. Dedicated to exceeding quotas and expectations. Experience strengthening customer relationships and promoting company offerings. Strong active listening and persuasion skills. Adaptable and motivated by new challenges.

Overview

7
7
years of professional experience
3
3
years of post-secondary education

Work History

Sales Representative: Branded Merchandise

Archer & Hound Advertising
Fresno , CA
02.2023 - 08.2023
  • Created professional sales presentations and seminars to effectively demonstrate product features and competitive advantages.
  • Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
  • Negotiated contracts with clients and developed relationships with key personnel.
  • Retained excellent client satisfaction ratings through outstanding service delivery.
  • Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
  • Ordered, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.

Senior Account Executive

Rivet Campus Media
Sherman Oaks, CA
07.2018 - 02.2023
  • Negotiated and procured new business through proprietary database and marketing campaigns
  • Implemented and executed sales strategies to maximize company's growth
  • Utilize internal systems to self-manage sales metrics, such as reporting strategies, contacts, and contract size
  • Stayed on top of all accounting issues including invoicing, receipts, and customer payments preferences
  • Work collaboratively with print sourcing to assure accurate, timely, and professional delivery of customer's product
  • Prepared documentation, finalized sales and maintained records.
  • Key Accomplishments:
  • Booked 90% of $307,500 goal, selling both OOH and Mobile Advertising
  • Strengthened customer relationships with proactive and collaborative approach to managing needs.
  • Obtained pricing deals, negotiated contracts, and solidified beneficial agreements
  • Researched emerging industry trends, applications, and concepts to enhance products and services

Marketing Coordinator/Customer Service Rep

Tottalee Case
Pasadena, CA
11.2016 - 05.2018
  • Researched marketing methods to implement sale strategies for business expansion
  • Actively promoted company's brand through social media accounts
  • Key Accomplishments:
  • First, to introduce and utilize IG stories, which attracted additional 2.4k followers in 3 months
  • Supported in helping with inventory and shipping from Amazon and Shopify.
  • Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
  • Calculated correct order totals, updated accounts, and maintained detailed records for inventory management.

Education

Bachelor of Arts - Business Administration; Emphasis Marketing Communications

California State University
Los Angeles, CA
01.2013 - 06.2016

Skills

    Marketing strategy implementation

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Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Every problem is a gift—without problems we would not grow.
Tony Robbins

Timeline

Sales Representative: Branded Merchandise

Archer & Hound Advertising
02.2023 - 08.2023

Senior Account Executive

Rivet Campus Media
07.2018 - 02.2023

Marketing Coordinator/Customer Service Rep

Tottalee Case
11.2016 - 05.2018

Bachelor of Arts - Business Administration; Emphasis Marketing Communications

California State University
01.2013 - 06.2016

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