Open To Work
Carlos J. Rodriguez
Saint James,New York
Summary
Dynamic and results-oriented financial services executive with a proven track record in regional sales leadership, business development, advisor distribution, and market expansion. Extensive expertise in supporting financial institutions, independent advisors, and private clients across annuity, life insurance, and asset transfer solutions. Recognized for consistently exceeding revenue targets while building strategic partnerships that drive sustained market growth. A strategic accounts leader skilled in developing and executing successful strategies, managing key client relationships, and optimizing account performance in the fast-paced bank, broker-dealer, independent broker-dealer, and insurance marketing organization markets.
Overview
32
32
years of professional experience
1
1
Certification
Work History
VP, Strategic Accounts
Prosperity Life Insurance Group
New York, NY
08.2022 - Current
- Designed and executed comprehensive account management strategies focused on strengthening client engagement and loyalty.
- Coordinated efforts with diverse teams to align product development initiatives to achieve annual goals of 3 billion dollars in annual premium.
- Conducted analysis of market trends and competitive landscape to support identification of growth opportunities within strategic accounts.
- Developed strategic partnerships with key stakeholders to foster trust and collaboration to be removed from suspension on LPL Weekly picks and Citizen's securities.
- Spearheaded negotiations for significant contracts, focusing on achieving mutually advantageous agreements that reflect company priorities including: TD Bank, Santander Bank, HSBC, Bank of Oklahoma, Solutions at Osaic, strategic solutions at Key Bank, and strategic solutions at LPL.
- Provided training on account management techniques, fostering improved team collaboration and client relationships.
- Implemented strategic initiatives to refine processes, resulting in increased operational efficiency for account management teams.
- Coordinated with BRM Ops and Marketing to deploy CRM systems supporting data-driven decision-making and client interaction tracking.
- Developed and maintained strong connections with key stakeholders and decision-makers to drive strategic partnership initiatives.
- Engaged clients in routine business reviews, addressing concerns while uncovering potential opportunities for enhanced collaboration.
- Developed and implemented data-driven strategies aimed at optimizing account performance and maximizing return on investment.
- Coordinated efforts with cross-functional teams to assess opportunities and provide customized solutions for diverse client requirements.
- Cultivated a culture of continuous improvement by mentoring sales team members and disseminating best practices.
- Conducted market analysis to uncover and capitalize on new business opportunities across defined industries and regions.
- Executed targeted research and leveraged networking events to cultivate a substantial pipeline of prospects, driven by referrals from satisfied clients.
- Employed in-depth industry expertise to guide clients and support internal teams in decision-making processes.
- Refined operational workflows to enhance efficiency and improve overall client experience.
- Implemented performance metrics to track alignment with strategic objectives and adjusted strategies as necessary.
- Managed client relationships for assigned accounts to ensure high levels of service and support.
- Developed and implemented account management strategy aligned with corporate goals, fostering uniformity across organizational operations.
- Facilitated contract negotiations aimed at achieving favorable terms and enhancing client satisfaction.
- Developed strategies to connect business needs with appropriate product and service offerings, driving demand.
- Engaged with cross-functional resources to provide clients with comprehensive insights and solutions.
- Identified and prioritized client and market needs to implement effective strategies.
- Tracked and reported on sales performance metrics to support achievement of strategic account objectives.
- Cultivated and maintained client relationships while driving growth in business share through effective account management.
- Designed and executed tailored sales presentations highlighting product achievements and trustworthiness for client engagement.
- Implemented strategies to meet established KPIs for regional team and individual performance, emphasizing teamwork and dedication to customer needs.
- Developed and managed promotional events, actively engaging with community members to boost sales performance.
- Analyzed organizational dynamics to effectively connect with decision-makers and discuss their business requirements.
Senior Regional Director
Benefit Bank Distributors
New York
01.2019 - 08.2022
- Achieved regional growth in northeast territory: DC, DE, MD, PA, NJ, NY, CT, MA, RI, VT. Enhanced team productivity through effective leadership and resource allocation. Drove successful implementation of initiatives that improved service delivery.
- Oversaw management of product relationships and expansion of distribution channels involving financial institutions and independent advisors throughout the territory.
- Managed the distribution network for proprietary and third-party products, ensuring timely and efficient delivery.
- Nurtured collaborative relationships with bankers and advisors to drive business development and increase revenue.
- Cultivated and maintained strong partnerships with Santander and TD Bank, focusing on tailored solutions to meet client needs.
Senior Regional Director / VP
Liberty Mutual / Protective Life
New York / Florida
08.2009 - 01.2019
- Developed and implemented regional marketing plans to drive growth in New York, New Jersey, Pennsylvania, Maryland, and Delaware.
- Developed comprehensive strategies for asset transfer annuity solutions and traditional life insurance to enhance client financial security.
- Oversaw relationship management and expansion efforts with financial institutions and independent advisors, focusing on strategic growth and development opportunities.
- Designed and facilitated distribution strategies and training sessions to drive increased product adoption.
- Cultivated a strong reputation as a leading provider in asset transfer solutions for 10 years.
- Honored with multiple awards for outstanding contributions to liberty leadership efforts.
- Achieved distinction as a repeat recipient of CEO Liberty Mutual Golden Torch Award, underscoring exceptional contributions to organizational success.
- Orchestrated strategies that resulted in $150 million+ in market revenue and maintained a growth rate of 130%+ year-over-year.
- Collaborated with cross-functional leaders to align initiatives with organizational goals and drive overall growth.
Regional Vice President
Symetra Financial
Bellevue, WA
02.2008 - 08.2009
- Managed cross-state teams to drive business growth and operational efficiency in New York, New Jersey, Connecticut, and Florida.
- Managed cross-functional teams to execute product development and distribution for variable annuities, fixed annuities, immediate annuities, SPUL, and traditional life insurance.
- Executed sales strategies resulting in over $320 million in revenue generation.
- Distinguished as a premier regional vice president for spearheading national sales initiatives and cultivating growth opportunities.
VP, Financial Consultant – Wealth
Popular Investments
New York / Florida
12.1999 - 02.2008
- Financial Consultant for the Private Client Group.
- Delivered wealth solutions for high-net-worth clients in athletic and entertainment sectors.
- Covered New York and South Florida markets across 15 locations.
- Managed and coached a team of 20 licensed bankers.
- Earned Pride & Glory Recognition and IFMG Awards from 2000 to 2007.
Registered Representative
MetLife Financial Services
New Hyde Park, NY
01.1998 - 12.1999
- Licensed Registered Representative for agency operations.
- Recognized as President’s Council Producer in 1999.
- Developed and maintained strong client relationships to enhance customer satisfaction and loyalty.
Mergers & Acquisitions Department
UBS Warburg PaineWebber
New York, NY
12.1993 - 02.1997
- Supported roadshow presentation development for Managing Directors.
- Conducted research and cross-referenced data for presentation materials.
- Drafted investor-facing content and coordinated slide decks and analysis for capital markets presentations.
- Used critical thinking to break down problems, evaluate solutions, and make decisions.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Worked effectively in fast-paced environments.
Education
Business Management - Business Management
Queensborough College
Oakland Gardens, NYCertified Annuity Specialist - Designation - Financial Services
Institute of Business & Finance
San Diego03-2026
CES Designation - Financial Services
Institute of Business & Finance
San Diego04-2025
Sales Growth & Management Certification - Sales Growth And Management
Cornell University
Ithaca, NY04-2018
Series 7 License - Financial Services
FINRA
New YorkSeries 6 - Financial Services
FINRA
New YorkSeries 63 License - Financial Services
FINRA
New York03.2001
Skills
- Sales strategy development for region distribution for Bank, BD, IBD, IMO
- Consultant in distribution strategies
- Annuities and insurance proficiency
- Strategic market expansion
- Strategic team guidance
- Critical thinking for problem-solving
- Strengthening client connections
- Strategic planning
- Business development
- Account management
- Negotiation and persuasion
- Sales and marketing leadership
- Performance monitoring and evaluation
- Business growth and marketing strategies
- Partnership development
Affiliations
BISA - Bank Insurance & Securities Association:
- Leadership Advisory Board
- Member Services and Benefits Sub-Committee
- Impact & Vision Committee (Formally DE&I) Board member
- Rising Stars Committee Mentee
Certification
- Cornell University Executive Education
- Sales and Leadership Certificate
completed: April 2018
- FINRA Series 7
- FINRA Series 6
- FINRA Series 63
- Life Insurance License
- Status: Current
Timeline
VP, Strategic Accounts
Prosperity Life Insurance Group
08.2022 - Current
Senior Regional Director
Benefit Bank Distributors
01.2019 - 08.2022
Senior Regional Director / VP
Liberty Mutual / Protective Life
08.2009 - 01.2019
Regional Vice President
Symetra Financial
02.2008 - 08.2009
VP, Financial Consultant – Wealth
Popular Investments
12.1999 - 02.2008
Registered Representative
MetLife Financial Services
01.1998 - 12.1999
Mergers & Acquisitions Department
UBS Warburg PaineWebber
12.1993 - 02.1997
Business Management - Business Management
Queensborough College
Certified Annuity Specialist - Designation - Financial Services
Institute of Business & Finance
CES Designation - Financial Services
Institute of Business & Finance
Sales Growth & Management Certification - Sales Growth And Management
Cornell University
Series 7 License - Financial Services
FINRA
Series 6 - Financial Services
FINRA
Series 63 License - Financial Services
FINRA