Carolina San Martin
Homestead
Overview
10
10
years of professional experience
Work History
US Sales Director
Aquafoods
02.2024 - Current
- Lead sales of tilapia, farmed, and wild fish in the US market
- Develop and execute strategic sales plans, consistently exceeding sales targets by 20%
- Cultivate and maintain strong relationships with key clients
- Negotiate pricing and contract terms, securing favorable agreements
- Provide ongoing client support, resolving issues promptly to ensure a positive customer experience.
Sales and Logistics Manager
Rainforest Aquaculture/Aquafoods
01.2016 - 05.2024
- Managed sales operations for the US market, overseeing a team of logistics and distributors to drive revenue growth and market expansion
- Produced weekly short-term projections
- Coordinated production and shipments from Costa Rica, handling weekly 350,000 lbs
- Of volume
- Analyzed sales projections versus actual sales
- Studied customer needs and behaviors to ensure satisfaction
- Handled logistics, transportation, stock control, warehousing, and coordination with customs brokers
- Managed all sales activities for tilapia, including communication with customers, price negotiation, order placement, follow-up, and issue resolution
- Participated in weekly sales meetings to discuss market situations.
Accounting Specialist
Big Wood Millwork Sales
01.2014 - 01.2016
- Handled customer complaints and ensured satisfaction
- Managed company purchasing, inventory, and stock maintenance
- Prepared and submitted proposals to customers, following up on approvals
- Assisted with compliance operations and client-related projects.
Education
Master’s degree in business administration -
Phoenix University
02.2016
BS Business administration and marketing -
Universidad del Norte
01.2011
Skills
- Sales Strategy Development
- Client Relationship Management
- Logistics Coordination
- Inventory Management
- Contract Negotiation
- Market Analysis
- Customer Service
- Budgeting and Financial Planning
Timeline
US Sales Director
Aquafoods
02.2024 - Current
Sales and Logistics Manager
Rainforest Aquaculture/Aquafoods
01.2016 - 05.2024
Accounting Specialist
Big Wood Millwork Sales
01.2014 - 01.2016
Master’s degree in business administration -
Phoenix University
BS Business administration and marketing -
Universidad del Norte
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