Carolina Santiago
Chula Vista,USA
Summary
To obtain a Leadership position in a company with a focus on results through team leadership and influence.
21-year track record in the fashion industry. Goal-oriented individual with strong leadership capabilities. Organized, highly motivated and detail oriented. Excellent team building with a focus on meeting company key performance indicators. Bilingual-Fluent in English and Spanish
Overview
27
27
years of professional experience
Work History
General Manager
Kurt Geiger
Fashion Valley
11.2024 - Current
- Led operational strategies to enhance store performance and customer satisfaction.
- Developed and implemented training programs for staff to improve product knowledge and service quality.
- Streamlined inventory management processes, reducing discrepancies and improving stock accuracy.
- Analyzed sales data to identify trends, driving strategic decisions for merchandise planning.
- Cultivated relationships with vendors to negotiate favorable terms and optimize product assortment.
- Oversaw visual merchandising standards, ensuring alignment with brand guidelines to maximize sales potential.
- Mentored team leaders in effective communication and conflict resolution techniques to enhance team dynamics.
- Executed marketing initiatives that increased foot traffic and elevated brand presence in the market.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
General Manager
Michael Kors
11.2021 - 11.2024
- Responsible for growing the business from $10M to a current trend of $15M
- Oversee the development of 5 managers and 39 associates
- Manages team to exceed company targets
- Manage daily operations and conduct 3 annual inventorys
- Monthly instore private events to drive additional revenue
General Manager
Skechers
06.2020 - 11.2021
- Responsible for running a $9M business
- Manage personnel to maximize sales, traffic flow, customer engagement
- Responsible for 3 managers 2 supervisors and 17 employees
- Responsible for monthly floorset preparation and mapping
- Hiring and development
- Scheduling
General Manager
Banana Republic
03.2005 - 02.2019
- Responsible for sourcing, selecting and developing team members
- Executing Store strategy to deliver annual key business goals
- Use financial metrics to drive business trends
- Leads implementation of product placement, marketing and promotional strategy
- Directs labor to maximize productivity, optimize traffic and achieve daily sales goals
- Manages store payroll and spend
Jewelry and Furniture Department Manager
Neiman Marcus Last Call
01.2003 - 01.2005
- Completed department set up for grand opening.
- Responsible for overseeing and developing of a staff of 10 associates
- Driving sales which made up 40% of the store business
- Successfully meeting and exceeding Sales targets and Company goals
Visual Merchandiser
Robinsons May Company
01.1999 - 01.2003
- Visual merchandising for Women’s Wear Department
Education
Associates Degree - Merchandising
FIDM Fashion Institute
01.1999
Skills
- Leadership and team building
- Problem resolution
- Operations management
- Team player
- Effective leader
- Efficient multi-tasker
- Time management
- Team leadership
- Staff management
- Customer relations
- Training and development
- Relationship building
- Staff training
- Staff training and development
- Training and coaching
- Goal setting
- Inventory control
- P&L management
- Team training and development
- Client relations
- Schedule management
- Labor cost controls
- Customer retention
Languages
Spanish
Professional Working
Timeline
General Manager
Kurt Geiger
11.2024 - Current
General Manager
Michael Kors
11.2021 - 11.2024
General Manager
Skechers
06.2020 - 11.2021
General Manager
Banana Republic
03.2005 - 02.2019
Jewelry and Furniture Department Manager
Neiman Marcus Last Call
01.2003 - 01.2005
Visual Merchandiser
Robinsons May Company
01.1999 - 01.2003
Associates Degree - Merchandising
FIDM Fashion Institute