Carrie Howard
Greenville,SC
Summary
Innovative Sales and Marketing Consultant with a proven track record of driving growth and enhancing brand visibility across diverse markets. Expertise in developing strategic marketing plans that leverage data-driven insights to optimize sales processes and elevate client engagement. Recognized for strong collaboration skills and a results-oriented approach, consistently adapting to evolving business needs while fostering robust client relationships. Committed to maintaining momentum in revenue growth by setting ambitious sales targets and implementing innovative digital marketing combined with consultive sales strategies.
Overview
35
35
years of professional experience
Work History
Sales and Marketing Business Consultant
The BE Marketing
Greenville, SC
01.2017 - Current
- Directed management of various digital channels, encompassing social media, Google My Business, PPC campaigns, and power listings. Cultivated and maintained relationships with key accounts including Waste Away Industries, KC Chemicals, and Prime Line Digital.
- Developed targeted sales campaigns that streamlined the prospecting process and improved client acquisition rates.
- Increased client acquisition by developing tailored sales strategies that addressed specific small business needs.
Executive Marketing Consultant
Prime Line Digital
Greenville, SC
01.2015 - 01.2017
- Drove B2B sales through proactive prospecting and cold calling, focusing on digital marketing and advertising strategies.
- Provided sales and marketing training to team members.
- Managed the company's digital presence, including social media, Google+, website/hosting, and handled all SEO, SEM, and PPC management.
- Secured and managed Corporate Priority One Security accounts.
- Directed the design and production of all marketing and promotional materials.
- Designed and implemented marketing programs and business solutions that successfully boosted company exposure, increased customer traffic, and grew sales.
Account Executive
Richo Americas
Greenville, SC
11.2010 - 03.2015
- Providing technology solutions to the medical industry including: Document Management, software & hardware solutions.
- Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
- Facilitated product demonstrations and training sessions for clients to enhance product understanding and usage.
- Leveraged CRM systems to track sales activities, manage pipeline opportunities, and forecast revenue accurately.
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Collaborated with current and potential small businesses extensively to understand needs before proposing specific solutions.
- Achieved significant revenue growth by developing targeted sales strategies and aligning them with client needs.
Account Executive
Sprint Business
Greenville, SC
01.1991 - 01.1999
- Selling broadband applications, 56k pipelines, 128 k internet service, Long distance, Northern Telecom Equipment, Toshiba, and call accounting software & hardware solutions.
- Developed robust client relationships through consistent follow-up and personalized communication, driving customer loyalty and retention.
- Coordinate proposals, contracts and schedule installation.
- Engaged in daily cold calls in-person and via telephone and followed up with small business prospects monthly to verify pipeline sufficiency.
- Exceeded sales targets consistently through strategic planning and execution.
Education
Simplilearn
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Lucent Technologies Certification
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Northern Telecom Certification
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Google Ad Word Certification
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CSP - Certified Sales Professional
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DMAC - Digital Marketing Associate Certificate
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Document Management Certification
Skills
- Digital Marketing
- Relationship building and Management
- Forecast Preparation
- Customer Presentations
- Business Development
- Performance improvement
- Business growth management
- Sales processes
- Organization and Time management
- Leadership
- Sales development training
- Strategic planning
Timeline
Sales and Marketing Business Consultant
The BE Marketing
01.2017 - Current
Executive Marketing Consultant
Prime Line Digital
01.2015 - 01.2017
Account Executive
Richo Americas
11.2010 - 03.2015
Account Executive
Sprint Business
01.1991 - 01.1999
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Lucent Technologies Certification
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Northern Telecom Certification
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Google Ad Word Certification
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CSP - Certified Sales Professional
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DMAC - Digital Marketing Associate Certificate
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Document Management Certification
Simplilearn