Summary
Overview
Work History
Education
Skills
Timeline
Generic

Cash’a White

Plano

Summary

Business development professional with robust history of driving growth and fostering partnerships. Proven ability to identify market opportunities and execute strategic initiatives for revenue generation. I’m excited to join a dynamic team where I can help drive innovation, inspire others, and grow together.

Overview

8
8
years of professional experience

Work History

Account and Business Development Manager

StaffDNA
01.2023 - Current
  • Proactively identified and pursued new business opportunities, generating over $400,000 in revenue within the first six months of entering the division
  • Worked closely with leadership team to ensure the timely and efficient placement of healthcare professionals in alignment with client needs
  • Analyzed healthcare industry trends in order to keep the company competitive and responsive to market shifts
  • Tracked and reported on key account performance metrics, including KPIs, candidate success rates, and fulfillment of staffing orders; utilized internal systems to manage and post job openings

Brand Ambassador

WesternSon Vodka Distillery
01.2023 - Current
  • Represented WesternSon Vodka at promotional events, tastings, and brand activations to enhance market presence.
  • Increased brand awareness by engaging with consumers and effectively communicating the product’s distinct features and value.
  • Built and maintained strong relationships with bars, restaurants, and retail partners to drive product visibility and boost sales.

Event Sales Coordinator

Haywire
11.2022 - 05.2023
  • Handled client inquiries, provided pricing information, and tailored event packages to align with specific client needs and preferences.
  • Cultivated and maintained strong relationships with past and prospective clients to encourage repeat business and long-term partnerships.
  • Marketed and sold restaurant event packages for private events, corporate functions, and special occasions.
  • Consistently achieved sales targets while ensuring high levels of customer satisfaction and service quality.

Restaurant Manager

Red Robin Gourmet Burgers & Brews
03.2017 - 11.2022
  • Supervised daily bar operations during assigned shifts, ensuring smooth service and operational efficiency.
  • Ensured full compliance with health, safety, and sanitation regulations.
  • Analyzed sales performance, set revenue targets, and developed strategic plans to achieve business goals.
  • Managed and led a team of 20+ staff members, fostering a productive and customer-focused work environment.
  • Carefully interviewed, selected, trained, and supervised staff.

Corporate Recruiter

Nike Communications Inc
01.2019 - 03.2021
  • Led end-to-end recruitment efforts, including developing sourcing strategies, identifying top talent, conducting interviews, managing negotiations, and overseeing onboarding processes.
  • Maintained detailed records of applicants and new hires, tracking personal information, compensation expectations, and onboarding documentation.
  • Collaborated as part of a creative team to strengthen brand identity, enhance media presence, grow social media engagement, and revitalize brand perception.
  • Contract

Education

High School Diploma -

Permian Highschool
Odessa, TX

Skills

  • Customer Engagement
  • Client Retention Strategies
  • Applicant Tracking Systems (ATS)
  • Staffing & Workforce Planning
  • Social Media Engagement
  • Operations & Strategic Planning
  • Sales & Business Development
  • HIPAA Compliant
  • Account management
  • Microsoft Office Proficient

Timeline

Account and Business Development Manager

StaffDNA
01.2023 - Current

Brand Ambassador

WesternSon Vodka Distillery
01.2023 - Current

Event Sales Coordinator

Haywire
11.2022 - 05.2023

Corporate Recruiter

Nike Communications Inc
01.2019 - 03.2021

Restaurant Manager

Red Robin Gourmet Burgers & Brews
03.2017 - 11.2022

High School Diploma -

Permian Highschool