Cassandra Towley
Rockledge,United States
Summary
Dynamic health and wellness professional blending medical expertise with results-driven coaching. With a deep background in anatomy, physiology, and patient care from my time as a diagnostic sonographer at Mayo Clinic, I bring a unique, people-first approach to both healthcare and fitness. As the founder of Coach Cass Wellness, I empower women to build strength, confidence, and long-term health — training them to take up space, not shrink. Known for my positive energy, grit, and tough-love coaching style, I don’t give up on clients or patients. Whether guiding someone through a health setback or pushing them past a training plateau, I’m committed to finding solutions, motivating growth, and helping people become the best version of themselves.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Founder and Certified Remote Fitness Trainer
Coach Cass Wellness
04.2022 - Current
- Design and coach progressive, science-backed strength training programs for women 30+, specializing in glute development, posture improvement, and injury prevention.
- Lead hybrid group training and online coaching, delivering workouts via Everfit app with video feedback, habit tracking, and performance monitoring.
- Build and manage a supportive online community via Slack, fostering accountability, motivation, and client success through challenges, check-ins, and prize incentives.
- Develop nutrition resources, including protein guidelines, sugar reduction tips, and meal plans, to help clients achieve sustainable body recomposition.
- Oversee all business operations, including client acquisition, marketing, course creation, program launches, and brand partnerships.
- Created and executed a 12-week Cass Glute Class case study, tracking client progress through before/after photos, measurements, and strength assessments.
Group Fitness Instructor
F45 Training
Viera, FL
04.2022 - 04.2023
- Cultivated a welcoming atmosphere for all skill levels, promoting inclusivity and accessibility within group fitness classes.
- Led weekly classes for up to 20 individuals with consistent participation and positive feedback.
- Demonstrated modified routines with regressions and progressions to meet diverse fitness levels.
- Promoted overall wellness by incorporating mindfulness practice into selected group sessions, enhancing participant mental well-being alongside physical fitness achievements.
Sonographer
Gillette Children's Hospital
St. Paul, United States
12.2020 - 06.2021
- Perform ultrasound examination on children of varying degrees of physical and mental abilities, many with challenging and complex long-term conditions
- Offer a unique set of imaging techniques and emotional support to guide anxious or uneasy patients through their exam
- Assist physicians in guided injections, using a sterile technique (examples include salivary gland and hip injections)
- GE Logiq E6/E9, Philips Lumify, Phillips iU22 and Epic expertise
- Advanced Anatomy and Pathology Knowledge
- Customer Satisfaction
- Pediatric Core Sonographer
- High-Quality Sonographic Imaging
- Collaborative, Adaptive
- Utilize a ceiling lift when needed for immobile patients
Sonographer
Mayo Clinic
Rochester, United States
05.2017 - 11.2020
- Correlate clinical history with sonographic findings and organize into a preliminary report
- Present necessary sonographic and clinical information to the physician for a diagnosis and treatment plan
- Prepare exam room and ultrasound equipment for sonography examinations in accordance with sterilization, infectious disease, and patient safety protocols, policies, and procedures
- Retrieve and modify patient medical records in PACS system and adept in applying the EPIC electronic health record
- Provided training in multiple areas of ultrasound to both beginning and advanced students
- Assist in ultrasound-guided invasive procedures including organ biopsy, paracentesis, thoracentesis, CT assisted cryo/microwave ablations, and other miscellaneous procedures
- Efficiently maintain workflow in multiple settings-outpatient, inpatient, emergency, and operating rooms
- Educate, empathize, and clearly communicate with patients on a daily basis
- Involvement in the recognition committee to ensure every team member feels valued and continues to be recognized for exceptional job performance
Customer Service, Administrative Assistant
PowerBlock Inc.
Owatonna, United States
08.2010 - 01.2017
- Purchases, product difficulties, and answers to customers' questions were all handled by me
Resident Assistant
Ecumen Countryside
Owatonna, United States
05.2014 - 08.2014
- Cared for 50 Residents with living and rehabilitation services
- Medication (Insulin, Eye Drops, & Pills)
- Provided a range of cares (Showers/Baths, Teds, Dressing, Transferring, Etc.)
Education
Bachelor of Science - Health Professions
University of Minnesota Rochester & Mayo Clinic School of Health Sciences
01.2017
Master of Science - Exercise Science (Strength & Conditioning)
Concordia University
Chicago, IL08-2026
Skills
- Program Design & Periodization
- Client Coaching and Accountability
- Community Building and Engagement
- Habit and Behavior Change Coaching
- Nutrition Guidance & Education
- Strength Training Technique
- Group & Online Coaching
- Course & Resource Development
- Diagnostic Ultrasound Imaging
- Patient Assessment & Communication
Certification
- ARDMS registry in: RDMS Abdomen and OB/GYN, RVT, and Sonography Principles and Instrumentation
- Basic Life Support Certification for HealthCare Providers CPR & AED
- Nursing Assistant Certification
- NASM Certified Personal Trainer & Nutrition Coach
Timeline
Group Fitness Instructor
F45 Training
04.2022 - 04.2023
Founder and Certified Remote Fitness Trainer
Coach Cass Wellness
04.2022 - Current
Sonographer
Gillette Children's Hospital
12.2020 - 06.2021
Sonographer
Mayo Clinic
05.2017 - 11.2020
Resident Assistant
Ecumen Countryside
05.2014 - 08.2014
Customer Service, Administrative Assistant
PowerBlock Inc.
08.2010 - 01.2017
Bachelor of Science - Health Professions
University of Minnesota Rochester & Mayo Clinic School of Health Sciences
Master of Science - Exercise Science (Strength & Conditioning)
Concordia University