Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Cassandra Towley

Rockledge,United States

Summary

Dynamic health and wellness professional blending medical expertise with results-driven coaching. With a deep background in anatomy, physiology, and patient care from my time as a diagnostic sonographer at Mayo Clinic, I bring a unique, people-first approach to both healthcare and fitness. As the founder of Coach Cass Wellness, I empower women to build strength, confidence, and long-term health — training them to take up space, not shrink. Known for my positive energy, grit, and tough-love coaching style, I don’t give up on clients or patients. Whether guiding someone through a health setback or pushing them past a training plateau, I’m committed to finding solutions, motivating growth, and helping people become the best version of themselves.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Founder and Certified Remote Fitness Trainer

Coach Cass Wellness
04.2022 - Current
  • Design and coach progressive, science-backed strength training programs for women 30+, specializing in glute development, posture improvement, and injury prevention.
  • Lead hybrid group training and online coaching, delivering workouts via Everfit app with video feedback, habit tracking, and performance monitoring.
  • Build and manage a supportive online community via Slack, fostering accountability, motivation, and client success through challenges, check-ins, and prize incentives.
  • Develop nutrition resources, including protein guidelines, sugar reduction tips, and meal plans, to help clients achieve sustainable body recomposition.
  • Oversee all business operations, including client acquisition, marketing, course creation, program launches, and brand partnerships.
  • Created and executed a 12-week Cass Glute Class case study, tracking client progress through before/after photos, measurements, and strength assessments.

Group Fitness Instructor

F45 Training
04.2022 - 04.2023
  • Cultivated a welcoming atmosphere for all skill levels, promoting inclusivity and accessibility within group fitness classes.
  • Led weekly classes for up to 20 individuals with consistent participation and positive feedback.
  • Demonstrated modified routines with regressions and progressions to meet diverse fitness levels.
  • Promoted overall wellness by incorporating mindfulness practice into selected group sessions, enhancing participant mental well-being alongside physical fitness achievements.

Sonographer

Gillette Children's Hospital
12.2020 - 06.2021
  • Perform ultrasound examination on children of varying degrees of physical and mental abilities, many with challenging and complex long-term conditions
  • Offer a unique set of imaging techniques and emotional support to guide anxious or uneasy patients through their exam
  • Assist physicians in guided injections, using a sterile technique (examples include salivary gland and hip injections)
  • GE Logiq E6/E9, Philips Lumify, Phillips iU22 and Epic expertise
  • Advanced Anatomy and Pathology Knowledge
  • Customer Satisfaction
  • Pediatric Core Sonographer
  • High-Quality Sonographic Imaging
  • Collaborative, Adaptive
  • Utilize a ceiling lift when needed for immobile patients

Sonographer

Mayo Clinic
05.2017 - 11.2020
  • Correlate clinical history with sonographic findings and organize into a preliminary report
  • Present necessary sonographic and clinical information to the physician for a diagnosis and treatment plan
  • Prepare exam room and ultrasound equipment for sonography examinations in accordance with sterilization, infectious disease, and patient safety protocols, policies, and procedures
  • Retrieve and modify patient medical records in PACS system and adept in applying the EPIC electronic health record
  • Provided training in multiple areas of ultrasound to both beginning and advanced students
  • Assist in ultrasound-guided invasive procedures including organ biopsy, paracentesis, thoracentesis, CT assisted cryo/microwave ablations, and other miscellaneous procedures
  • Efficiently maintain workflow in multiple settings-outpatient, inpatient, emergency, and operating rooms
  • Educate, empathize, and clearly communicate with patients on a daily basis
  • Involvement in the recognition committee to ensure every team member feels valued and continues to be recognized for exceptional job performance

Customer Service, Administrative Assistant

PowerBlock Inc.
08.2010 - 01.2017
  • Purchases, product difficulties, and answers to customers' questions were all handled by me

Resident Assistant

Ecumen Countryside
05.2014 - 08.2014
  • Cared for 50 Residents with living and rehabilitation services
  • Medication (Insulin, Eye Drops, & Pills)
  • Provided a range of cares (Showers/Baths, Teds, Dressing, Transferring, Etc.)

Education

Bachelor of Science - Health Professions

University of Minnesota Rochester & Mayo Clinic School of Health Sciences
01.2017

Master of Science - Exercise Science (Strength & Conditioning)

Concordia University
Chicago, IL
08-2026

Skills

  • Program Design & Periodization
  • Client Coaching and Accountability
  • Community Building and Engagement
  • Habit and Behavior Change Coaching
  • Nutrition Guidance & Education
  • Strength Training Technique
  • Group & Online Coaching
  • Course & Resource Development
  • Diagnostic Ultrasound Imaging
  • Patient Assessment & Communication

Certification

  • ARDMS registry in: RDMS Abdomen and OB/GYN, RVT, and Sonography Principles and Instrumentation
  • Basic Life Support Certification for HealthCare Providers CPR & AED
  • Nursing Assistant Certification
  • NASM Certified Personal Trainer & Nutrition Coach

Timeline

Group Fitness Instructor

F45 Training
04.2022 - 04.2023

Founder and Certified Remote Fitness Trainer

Coach Cass Wellness
04.2022 - Current

Sonographer

Gillette Children's Hospital
12.2020 - 06.2021

Sonographer

Mayo Clinic
05.2017 - 11.2020

Resident Assistant

Ecumen Countryside
05.2014 - 08.2014

Customer Service, Administrative Assistant

PowerBlock Inc.
08.2010 - 01.2017

Bachelor of Science - Health Professions

University of Minnesota Rochester & Mayo Clinic School of Health Sciences

Master of Science - Exercise Science (Strength & Conditioning)

Concordia University

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