Cassidy DiTullio
Indianapolis,IN
Summary
Results-driven Revenue Operations & Sales Development professional with experience in marketing automation, sales process optimization, and workflow automation. Skilled in leveraging CRM systems, lead scoring models, and workflow automation to improve efficiency and enhance sales-marketing alignment. Passionate about data-driven decision-making and scalable automation solutions to drive revenue growth.
Overview
7
7
years of professional experience
Work History
Sales Development Representative
Schneider Geospatial
Indianapolis, IN
07.2024 - Current
- Engage with municipal assessors, treasurers, and zoning officials to generate and qualify leads
- Automated lead tracking by implementing custom workflows to tag inbound leads and assign lead scores
- Built a custom QR code system with conditional workflows to route prospects to the correct rep's calendar
- Utilized Salesforce and SalesLoft to track outreach, ensuring data integrity and efficient reporting
- Conducted high-volume outreach via phone, email, and LinkedIn, exceeding activity goals
Inside Sales Representative
Angi Leads/Ads
Remote
08.2023 - 07.2024
- Made 100+ daily outbound calls to SMBs, converting leads into paying customers
- Ranked top 30% in company-wide sales performance
- Skilled in Salesforce CRM for lead tracking, opportunity management, and sales forecasting
- Managed full sales cycle from prospecting to close, ensuring high customer retention
Bartender & Floor Manager
Twin Peaks
Indianapolis, IN
08.2018 - 08.2023
- Managed team of 70+ employees, overseeing scheduling, operations, and customer experience
- Trained new hires in customer service, sales strategies, and efficiency workflows
- Ensured high-volume inventory control and cash management, reducing shrinkage by 15%
Education
Southport High School
IndianapolisSkills
- Salesforce
- SalesLoft
- Zapier
- ActiveCampaign
- Custom QR Code Logic
- SDR Playbooks
Technical And Marketing Operations Projects
- QR Code Lead Routing System, Developed a custom QR code solution with conditional workflows to route prospects to the correct rep. Integrated with Salesforce and Calendly, reducing manual lead assignment errors by 80%.
- Marketing Automation & Lead Scoring, Built automated workflows to assign lead scores and tags to inbound leads based on engagement. Integrated data from web forms, email engagement, and CRM activity to create a dynamic lead scoring model.
Timeline
Sales Development Representative
Schneider Geospatial
07.2024 - Current
Inside Sales Representative
Angi Leads/Ads
08.2023 - 07.2024
Bartender & Floor Manager
Twin Peaks
08.2018 - 08.2023
Southport High School