Digital Associate
Crossing Media
City of Los Angeles, CA
02.2022 - 03.2022
- Collaborated with user experience (UX) personnel to develop product prototypes for concept testing with audience members.
- Monitored key performance indicators to ascertain product success metrics.
- Recorded business requirements and acceptance criteria for transmission to teams responsible for execution.
- Identified areas of potential improvement in digital products based on usership data.
- Communicated release date information, pricing data and other factors to marketing department for inclusion in promotional material.
