Catherine Farias
Flushing,NY
Summary
Data-driven operations manager with 10+ years of experience optimizing workflows, reducing costs, and increasing efficiency in healthcare. Skilled in leveraging analytics (Salesforce, SQL, Metabase) to improve decision-making and enhance business performance. Proven success in KPI tracking, process automation, and team leadership to drive operational excellence.
Overview
11
11
years of professional experience
Work History
Sales Operations Manager
Viva Eve
06.2024 - Current
- Designed and optimized workflows, increasing team productivity and operational efficiency.
- Created and implemented SOPs to standardize processes and improve consistency across teams.
- Led and coached two teams (30+ employees), improving performance through data-driven strategies.
- Stabilized lead-to-new patient visit conversion rate at 30%, sustaining growth without increasing marketing spend.
- Reduced Customer Acquisition Cost (CAC) by 15% through process improvements and strategic resource allocation.
- Leveraged Salesforce and EHR data to track customer journeys, optimize lead management, and enhance conversion rates.
- Developed and monitored KPIs, ensuring data-backed decision-making for improved operational outcomes.
- Redesigned call scripts based on real-time patient feedback, enhancing engagement and conversion rates.
Business Operations Manager
Kindbody
06.2022 - 06.2024
- Managed daily operations, improving efficiency and reducing operational costs through data-driven process enhancements.
- Implemented an Inventory Management System, cutting costs by 25%.
- Developed SQL-based reports in Metabase for data analysis, improving strategic forecasting and decision-making.
- Established and monitored Profit & Loss (P&L) tracking to ensure financial health and sustainability.
- Led cross-functional collaboration between sales, finance, and clinical teams to streamline workflows and optimize resource allocation.
- Identified key operational bottlenecks and implemented process improvements that increased patient throughput by 20%.
- Enhanced data reporting structures by automating dashboards, reducing manual reporting time by 30%.
- Standardized operational procedures to support the company's national expansion, ensuring consistency across multiple locations.
Surgical Coordination Manager
New York Bariatric Group
03.2021 - 06.2022
- Optimized scheduling workflows using data analysis, reducing appointment delays and improving patient satisfaction.
- Developed and led training programs for staff, improving efficiency and compliance with operational procedures.
- Analyzed performance metrics to enhance surgical coordination and resource allocation.
- Managed surgical case volumes, ensuring smooth coordination between surgeons, patients, and insurance providers.
- Implemented pre-authorization tracking systems, reducing delays in patient care and improving revenue cycle management.
- Created dashboards for tracking surgical outcomes, helping leadership make data-driven decisions for improving patient care.
Practice Manager/Surgical Coordinator
Comprehensive Orthopedics & Spine Care
10.2016 - 05.2021
- Spearheaded daily practice operations, reducing costs and improving patient flow through process automation.
- Managed end-to-end surgical coordination, ensuring seamless scheduling, pre-op preparation, and post-op follow-up.
- Developed and implemented new patient intake procedures, reducing administrative bottlenecks and improving patient satisfaction.
- Implemented performance monitoring systems for administrative and clinical staff, improving accountability and efficiency.
- Ensured compliance with healthcare regulations and best practices while optimizing workflow efficiency.
Patient Navigator
LIFQHC Inc./Hudson River Healthcare
09.2014 - 09.2016
- Facilitated patients and their families in navigating the healthcare system and understanding their rights and options
- Coordinated and scheduled appointments, tests, and procedures
- Provided education and support to patients and their families regarding their conditions, treatments, and follow-up care
- Coordinated care among multiple healthcare providers and facilities
- Assisted patients in accessing community resources and social services
- Guided patients through insurance and financial issues related to their healthcare
- Communicated with patients' healthcare providers to ensure their needs and preferences were met
- Identified and addressed barriers to care, actively working to remove them
- Maintained patient records and tracked progress
- Participated in ongoing professional development and continuing education to stay current with industry trends and best practices
- Provided emotional support and guidance to patients and their families
- Assisted patients with end-of-life care and decision-making
- Delivered culturally sensitive care and addressed cultural and linguistic barriers
- Guided patients in advance care planning and decision-making
- Collaborated with other members of the healthcare team to ensure continuity of care for patients
- Developed new workflows and Standard Operating Procedures (SOPs) for other Patient Navigators
- Trained Patient Navigators in all healthcare facilities throughout Nassau County
Education
Bachelors of Science - Health Services Administration
CUNY School of Professional Studies
New YorkAssociates of Applied Science - Medical Assisting
Bramson ORT College
Forest Hills, NYSkills
- Data & Sales Analysis KPI Development & Tracking
- Report Generation SQL Metabase Salesforce Optimization
- Pipeline & Workflow Management Process Automation
- Operating Procedures & Policies Strategic Planning
- Team Leadership Performance Optimization
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Sales Operations Manager
Viva Eve
06.2024 - Current
Business Operations Manager
Kindbody
06.2022 - 06.2024
Surgical Coordination Manager
New York Bariatric Group
03.2021 - 06.2022
Practice Manager/Surgical Coordinator
Comprehensive Orthopedics & Spine Care
10.2016 - 05.2021
Patient Navigator
LIFQHC Inc./Hudson River Healthcare
09.2014 - 09.2016
Bachelors of Science - Health Services Administration
CUNY School of Professional Studies
Associates of Applied Science - Medical Assisting
Bramson ORT College
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