Hi, I’m
Catherine Rivas
Lee's Summit,MO
Summary
Award-winning, deeply-experienced sales leader.
Effective communication, in all forms, and a determined, positive nature are my strongest virtues.
Overview
31
years of professional experience
Work History
Hansen's IGA Grocery Store
Cashier & Greenhouse Specialist
04.2023 - 08.2023
Job overview
- Processed customer transactions efficiently using point-of-sale systems.
- Maintained accurate cash drawer and managed daily cash reconciliations.
- Provided excellent customer service, addressing inquiries and resolving issues promptly.
- Assisted in inventory management by restocking shelves and organizing merchandise displays.
- Cared for plants and shared tips with customers.
Blue Earth Market
Nutrition Specialist
07.2022 - 10.2022
Job overview
- Educated customers on health-promoting products.
- Made and served healthy shakes and snacks.
- Earned Missouri food handling safety certification.
Bel-Ray Wellness Center
Community Outreach Specialist
08.2021 - 07.2022
Job overview
- Schedule client events to raise product or service awareness or to encourage goodwill.
- Create and implement marketing strategies for wellness products and services.
- Half of my time was devoted to exercise rehabilitation duties.
- Teach patients stretches and exercises to enhance healing.
- Perform diagnostic tests such as foot and posture scans and cervical and lumbar range of motion tests.
- Assist in implementation of individual healing plans.
N2 Publishing (Neighborhood Networking)
Business Owner
05.2019 - 12.2021
Job overview
- Leverage social media to increase market penetration.
- Develop and implement events to promote business and community support.
- Produce, edit and deliver high-quality monthly publication to target market.
- Promote small businesses to their most desired markets.
Riley Sales and Marketing
Publishing Freelancer/Business Owner
05.2014 - 02.2018
Job overview
- Manage multiple projects simultaneously, ensuring timely completion and quality standards.
- Work from home to increase customer interaction and satisfaction with brand.
- Conduct webinars on e-learning tools via Zoom.
- Contract with leading higher education publishers on innovation projects.
McGraw-Hill Higher Education
Sales Executive/Marketing Consultant
08.1992 - 12.2012
Job overview
- Inform customers about printed content and trained faculty and students on e-homework options.
- Conducted webinars to educate faculty on best practices with educational tools.
- Circle of Excellence Recipient (at least 150K over goal) 15 times.
- Promoted to outside sales rep for Kansas City from Madison, Wisconsin in less than one year.
- Marketing representative of the year four times.
- Supervised eight reps, including two rookies of the year.
- Surpassed goal 17 consecutive times, company record.
Education
University Of Wisconsin - Stevens PointStevens Point, United States
Bachelor Of Arts from Communication Studies, Public Relations/Marketing Writing Minor
12.1991
Skills
- Social Media Best Practices
- Social Media Advertising
- Communication
- Marketing Skills
- Active Lifestyle
Timeline
Cashier & Greenhouse Specialist
Hansen's IGA Grocery Store
04.2023 - 08.2023
Nutrition Specialist
Blue Earth Market
07.2022 - 10.2022
Community Outreach Specialist
Bel-Ray Wellness Center
08.2021 - 07.2022
Business Owner
N2 Publishing (Neighborhood Networking)
05.2019 - 12.2021
Publishing Freelancer/Business Owner
Riley Sales and Marketing
05.2014 - 02.2018
Sales Executive/Marketing Consultant
McGraw-Hill Higher Education
08.1992 - 12.2012
University Of Wisconsin - Stevens Point
Bachelor Of Arts from Communication Studies, Public Relations/Marketing Writing Minor