Summary
Work History
Education
Skills
Timeline
Advertising Federation of Fort Wayne Silver Medal Award
Generic

Cathy Edwards

Fort Wayne,IN

Summary

Following a rewarding and successful career in marketing and fundraising. This former Dynamic Corporate Development Director with a proven track record at PBS Fort Wayne, seeks a "Next Chapter" career utilizing the skills and experience of 40+ years of professional relationship building and leadership. Endowed with excellent communication skills and outside the box thinking. Excellent at conveying warmth and universal good will.

Work History

Corporate Development Director

PBS Fort Wayne
Fort Wayne, IN
2010 - 2025
  • Cultivated relationships with corporate sponsors to secure funding for public television station's programming and outreach efforts.
  • Crafted personalized sponsor proposals to enhance partnership opportunities.
  • Identified and engaged potential funders to drive financial backing for documentary and special projects.
  • Conducted comprehensive reviews and revisions of policies and procedures to ensure compliance and effectiveness within the department.
  • Facilitated collaboration with internal departments to ensure fulfillment of sponsor commitments.
  • Led recruitment and supervision of a team to implement revenue growth initiatives.

Account Executive

Burkhart Outdoor Advertising
Fort Wayne, IN
2001 - 2010
  • Cultivated strong client relationships to enhance account retention and satisfaction.
  • Developed tailored marketing strategies to meet diverse client needs and objectives.
  • Analyzed market trends to identify growth opportunities for clients and advertising agencies.

Education

Associate of Science - Broadcast Production Technology

Vincennes University
Vincennes, Indiana, IN

Skills

  • Strategic partnerships
  • Organizational development
  • Coaching and mentoring
  • Staff presentations
  • Client/customer focus
  • Excellent communication
  • Detail-oriented
  • Operations management

Timeline

Corporate Development Director

PBS Fort Wayne
2010 - 2025

Account Executive

Burkhart Outdoor Advertising
2001 - 2010

Associate of Science - Broadcast Production Technology

Vincennes University

Advertising Federation of Fort Wayne Silver Medal Award

25+ years of service to the Fort Wayne Advertising Community.  American Advertising Federation highest local honor.

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Cathy Edwards