Celine Tran
Orange,CA
Summary
Results-driven professional with experience spanning business development, marketing, talent acquisition, and HR operations. Skilled in strategic planning, recruiting, workforce coordination, lead generation, and cross-functional collaboration. Proven ability to partner with executive leadership, optimize processes, strengthen organizational effectiveness, and build relationships that support business growth and talent objectives.
Overview
4
4
years of professional experience
Work History
Manager of Marketing and Business Development
ROOFCORP of America
Anaheim, CA
11.2025 - 05.2026
- Directed business development and marketing strategies that increased brand awareness, strengthened market positioning, and supported company growth objectives.
- Managed external marketing partners and digital initiatives to drive lead generation, improve campaign effectiveness, and support sales pipeline development.
- Oversaw creation and execution of marketing collateral, digital content, email campaigns, and branded communications to enhance customer engagement.
- Implemented process improvements that streamlined lead management, increased operational efficiency, and improved sales team support.
- Collaborated with executive leadership to develop strategic growth initiatives and ensure alignment between sales, marketing, and operational objectives.
- Fostered cross-functional communication and process consistency across departments, improving collaboration and project execution.
- Role eliminated due to organizational restructuring
Senior HR Recruiter
Astiva Health, Inc.
Orange, CA
04.2024 - 11.2025
- Managed full-cycle recruiting and onboarding processes, supporting workforce growth while delivering a positive candidate experience from application through orientation.
- Aligned hiring strategies with organizational objectives to support workforce planning and business growth initiatives.
- Partnered with HR leadership to conduct workforce analysis, streamline processes, and implement strategic HR solutions that improved operational effectiveness.
- Coordinated employee onboarding and benefits administration, including medical, dental, vision, and life insurance enrollment and implementation.
- Served as a primary resource for employee relations matters, responding to employee inquiries and supporting performance management and day-to-day HR operations.
- Supported employee development and organizational culture through training coordination, team-building initiatives, employee engagement programs, and internal communications.
Corporate Recruiter/HR Coordinator
Golden West Food Group
Vernon, CA
04.2023 - 08.2024
- Supported recruiting operations, employee onboarding, workforce coordination, and HR compliance activities to ensure efficient day-to-day human resources operations.
- Partnered with hiring managers to source, screen, schedule, and coordinate candidates across multiple departments, supporting full-cycle recruiting efforts.
- Assisted with employee relations matters, policy interpretation, and internal staffing initiatives while maintaining compliance with company policies and employment practices.
Corporate Recruiter
Masimo
Irvine, CA
04.2022 - 02.2023
- Managed candidate sourcing, applicant tracking, and interview coordination for corporate positions, ensuring an efficient and positive hiring experience.
- Developed and executed recruiting strategies to attract qualified talent while partnering with hiring managers throughout the screening, interview, and selection process.
- Maintained candidate pipelines, coordinated scheduling logistics, and supported hiring initiatives to meet organizational staffing needs.
- Position eliminated due to workforce reduction.
Education
Bachelor of Science - Business Administration And Management
University of California, Riverside
Riverside, CA05-2019
Skills
- Talent Acquisition & Full-Cycle Recruiting
- Interview Coordination
- Training & Development
- Workforce Planning
- HR Operations
- Business Development
- Cross-Functional Leadership
- Process Improvement
- Performance Management Support
- Executive Support
Timeline
Manager of Marketing and Business Development
ROOFCORP of America
11.2025 - 05.2026
Senior HR Recruiter
Astiva Health, Inc.
04.2024 - 11.2025
Corporate Recruiter/HR Coordinator
Golden West Food Group
04.2023 - 08.2024
Corporate Recruiter
Masimo
04.2022 - 02.2023
Bachelor of Science - Business Administration And Management
University of California, Riverside
Additional Experience
Recruiting / Human Resources Coordinator | Maxim Healthcare Services
Passenger Service Agent | Korean Air
Assistant Manager | Tokyo Teriyaki & Sushi