CHAD SONES
TrueLearn
Keller
22
years of professional experience
Experienced B2B sales professional with over 16 years of success as a national sales director in the USMLE, COMLEX, and medical education space.
Work History
Director of National Sales
9 Years- Responsible for TrueLearn's highest performing product lines and. markets, including USMLE, COMLEX (COMBANK), PA, Physical Therapy, Occupational Therapy, and Speech Language Pathology
- Manage University Team Account Executives, Business Development Representatives, and Group Promotions Representatives
- Plan and execute team sales strategy
- Interview, hire, and train AEs and BDRs
- Develop annual quotas and track progress through clean pipeline management
- Identify whitespace for areas of growth, upsell, and cross-sell opportunities
- Establish and maintain relationships with medical school and healthcare education leadership, including Deans, Associate Deans, Learning Specialists, Program Directors, and Librarians
- Negotiate multi-year agreements with medical and related healthcare institutions.
- Fueled over 750% growth
- Executed the largest and most profitable contract in company history
- Regularly host presentations for university leaders and decision makers
- Successfully prepared and won multiple RFPs
- Work closely with Account Management team for cohesion and upsell opportunities
Director of Sales
9 Months- Aggressively sought new business in major tech-hub cities, such as Boston and Seattle
- Hosted dinners and events for CEOs, CMOs, and business leaders from around the United States
- Developed sales strategy and execution for growth
- Acquired unique insight into digital marketing strategies, content-based marketing, and highly effective targeting strategies
Director of Sales
7 Years 1 Month- Built an elite sales force that visited and penetrated over 300 different medical schools worldwide
- Developed a highly effective sales pitch that was utilized by the entire sales team
- Created and implemented a formalized sales training process and was responsible for the training of all new sales employees
- Orchestrated an aggressive sales strategy that yielded 60% market saturation
- Accountable for all sales functions and initiatives
- Established 5 primary sales regions across the United States and Caribbean, and supervised 16 sales representatives
- Personally acquired the top-3 most profitable B2B contracts in company history
- Experienced 300% growth in 2010, then again in 2011
- Negotiated several domestic agreements, as well as international agreements in China, the Dominican Republic, St. Lucia, and St. Vincent
- Responsible for establishing annual sales quotas and forecasting
Senior Recruiter
3 Years- Dallas, TX
Programs Coordinator
1 Year 2 Months- Dallas, TX
Education
Bachelor of Science - Kinesiology
Captain of the North Texas Lacrosse Team
Skills
Recruiting and hiring
Sales coaching/training
Sales strategy
Pipeline management
Revenue forecasting
Proficient in Salesforce
Client relations
Cross-functional collaboration
Team building
Quota development and tracking
Timeline
Director of National Sales
TrueLearn
11.2017 - CurrentRead More
Director of Sales
TSC Advertising Agency
02.2017 - 11.2017Read More
Director of Sales
Doctors in Training
10.2009 - 11.2016Read More
Senior Recruiter
Medical Contracting Services
08.2006 - 08.2009Read More
Programs Coordinator
Texas Arthritis Foundations
06.2004 - 08.2005Read More
University of North Texas
Bachelor of Science from Kinesiology
Read More