Charlotte Ingram
Bellevue,KY
Overview
13
13
years of professional experience
Work History
Customer Business Manager
Hartz Mountain Corp
Secaucus, NJ
01.2024 - 06.2026
- Manage Albertsons ($27.3M) & Kroger Business ($15.6M)
- Prepare new item presentations, new item forms and new item set up
- Manage Albertsons business ($27.3M, +11.1%)
- Manage Kroger business ($15.6M, +72.9%)
- Promotional planning with follow up performance metrics post promotion
- Working with eComm team to enhance promotions
- Navigated tariff price increases across all items, including discontinuation of tools and cat toys
- Manage purchase orders
- Maintain demand forecasting
- Prepare pipeline forecasts
- Maintain communications with buyers
- Work through broker to have constant divisional communication
- Maintain budgets
- Give semi-annual presentations to CEO and Japanese ownership
Customer Senior Analyst Kroger
Clorox Company
Mason, OH
01.2023 - 01.2024
- Work jointly with Regional Sales Manager on Burt’s Bees and Vitamins to drive business with Kroger and Vitacost.
- Engages with Crossmark, DPI, KeHE, and L&R to drive business through alignment with internal Clorox goals and external Kroger goals
- New item presentations and paperwork across all commodities for Burt’s and Vitamins
- Align with proper expansion proposals and innovation, proactively work with BUs to delete manufacturer discontinued items to prevent fees. Work ahead to minimize markdowns.
- Create actionable reports and analysis to ensure smooth launch of new items, including proper pipe and extended forecasts.
- Maintain Vitamins forecast files with monthly updates to prepare for demand planning calls.
- Proactively alert Kroger of OOS issues and monitor for return to stock dates.
- Work with RSM and shopper marketing to align with proper promotional spends and ROI.
- Lead vitamin price increase in February 2023, worked to make sure POs could be shipped.
- Maintained desk in RSM absence due to promotion and through cyber attack, working through HBF reset and Burt’s Holiday Shippers. Monitored and worked to get product to Kroger DCs and into stores.
- Trained up new regional sales manager.
Category Manager
Edgewell Personal Care
Shelton, CT
01.2022 - 12.2022
- Collaborate with Kroger and Military teams. Support Edgewell’s items at these retailers with analysis and insight.
- Collaborate with sales team and broker to implement new item presentations with analysis and rationale across multiple categories
- Lead work with cross functional teams to assure Kroger’s sales needs are met
- Successfully launch DTC shave line with Kroger, estimated $10.5M
- Work with broker partners to provide in depth promotional analysis
- Proactively provide insights to lead to share growth
Category Manager
Ste. Michelle Wine Estates
Woodinville, WA
01.2019 - 12.2021
- Collaborate with Kroger, Target and Ahold Delhaize adult beverage teams. Support Ste Michelle’s items at these retailers with analysis and insight. Assist other account executives with chain needs.
- Call on King Soopers division, maintaining contact with sales planner and local division adult beverage personnel. Provide ad recommendations. Work with local internal state managers and distributors to provide meaningful local programming.
- Tracked and communicated the reset schedule of 2021 to ensure placement of new items
- Successfully launched and expanded 375ml can distribution at Kroger, #1 can entry 2020
- Provide post promotional analysis to gain repeat chain programs/ads and support from state and regional players within organization, gain funding for these programs
- Deliver price elasticity analysis to better control pricing changes affecting sales
- Align with distributors to gain placement 95% of new items
- Ensure and track execution of programs throughout country
- Work with national chain corporate office to provide non-biased analysis to meet their goals
Category Manager
Trinchero Family Estates
St. Helena, CA
01.2013 - 12.2019
- Collaborate with Kroger and Target adult beverage teams. Support Trinchero’s items at Kroger and Target with analysis and insight. Assist other account executives with chain needs.
- Successfully launched several #1 SKUs at Kroger through communication with sales force and distributors
- Provide divisional/state reports to sales force to close distribution gaps and correct retail pricing.
- Organize new item and sales planning presentations
- Continually align distributors with Trinchero’s goals
Timeline
Customer Business Manager
Hartz Mountain Corp
01.2024 - 06.2026
Customer Senior Analyst Kroger
Clorox Company
01.2023 - 01.2024
Category Manager
Edgewell Personal Care
01.2022 - 12.2022
Category Manager
Ste. Michelle Wine Estates
01.2019 - 12.2021
Category Manager
Trinchero Family Estates
01.2013 - 12.2019