Charlsie Ford
Waxhaw,NC
Summary
With over a decade of experience in the beauty industry, with a focus on driving retail sales through the power of education, and strategic planning. Specializing in delivering exceptional leadership and sales support, while forging strong client relationships with brand partners.
Analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
15
15
years of professional experience
Work History
Sales, Education & Artistry/Owner
Ford Beauty Enterprises, LLC
2013.01 - Current
- Develop and execute comprehensive sales strategies to consistently exceed revenue targets and grow customer base
- Provide personalized education and training to clients on product knowledge, application techniques, and industry trends to drive sales and enhance customer experience
- Leverage creativity and artistic skills to design innovative marketing materials and displays that elevated brand image and increased brand awareness
- Own and operate a successful artistry business, managing all aspects of operations including marketing, inventory management, financials, and client relations
- Demonstrate exceptional leadership and communication skills in training and managing a team of artistry professionals to deliver exceptional customer service and drive sales results
- Consistently exceeded sales targets by 60% through proactive client outreach and personalized product recommendations
- Cultivated and maintained relationships with high-net-worth clients, resulting in repeat business and increased brand loyalty
- Provided exceptional customer service by delivering in-depth product knowledge, skincare consultations, and makeup application demonstrations
- Collaborated with vendors and brand representatives to stay updated on the latest beauty trends and product launches
- Spearheaded successful promotional events and VIP client experiences to drive sales and brand awareness.
Director of Hair & Makeup
Miss Georgia Earth Pageant
2020.05 - 2023.04
- Led a team of 15 hair and makeup artists to provide services for high-profile fashion shows and events, ensuring all looks were executed on time and in line with the creative vision
- Developed and implemented new hair and makeup techniques to stay ahead of industry trends and incorporate innovative styles into client looks
- Managed budgeting and procurement of all hair and makeup products, optimizing costs and maintaining quality standards
- Established and maintained relationships with key industry contacts including fashion designers, photographers, and models to expand business opportunities and collaborations
- Conducted training workshops and mentorship programs for junior stylists to enhance their skills and foster a culture of continuous learning and growth within the team.
Beauty Sales Manager
Color Me Beautiful Inc
2012.01 - 2020.12
- Led a team of 10 beauty sales associates to exceed monthly sales goals by 20%
- Developed and implemented strategic sales plans to drive growth in beauty product categories
- Conducted regular training sessions on new products, sales techniques, and customer service to foster a high-performing team
- Established and maintained key relationships with beauty brands to negotiate exclusive promotions and partnerships
- Analyzed sales data and customer feedback to make data-driven decisions on inventory management and product assortment
- Provided excellent customer service and technical support to resolve inquiries and issues over the phone
- Met or exceeded call volume and quality metrics, resulting in high customer satisfaction ratings.
- Coordinated cross-functional teams to plan and execute successful product launches within the store setting.
- Provided exceptional customer service, resulting in increased repeat business and customer loyalty.
Customer Service Representative
RDI Marketing
2009.04 - 2012.07
- Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
- Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
- Responded to customer requests for products, services, and company information.
- Developed strong product knowledge to provide informed recommendations based on individual customer needs.
- Developed rapport with customers through active listening skills, leading to higher retention rates and positive feedback from clients.
- Collaborated with team members to develop best practices for consistent customer service delivery.
- Exceeded performance metrics consistently, earning recognition as a top performer within the team.
Education
Master of Science - Social Work
University of North Carolina At Charlotte
Charlotte, NC06.2027
Bachelor of Arts - Business Administration And Management
Strayer University
Charlotte, NC08.2024
Esthetician License -
The International School of Skincare, Nailcare & Massage Therapy
Atlanta, Georgia12.2016
Associate Of Arts In Business Administration - Business Communications
Strayer University
Atlanta, GA01.2009
Skills
- Client Experience
- Customer Retention
- Data Analysis
- Microsoft Office
- Confidentiality
- Sales Management
- Relationship Building
Timeline
Director of Hair & Makeup
Miss Georgia Earth Pageant
2020.05 - 2023.04
Sales, Education & Artistry/Owner
Ford Beauty Enterprises, LLC
2013.01 - Current
Beauty Sales Manager
Color Me Beautiful Inc
2012.01 - 2020.12
Customer Service Representative
RDI Marketing
2009.04 - 2012.07
Master of Science - Social Work
University of North Carolina At Charlotte
Bachelor of Arts - Business Administration And Management
Strayer University
Esthetician License -
The International School of Skincare, Nailcare & Massage Therapy
Associate Of Arts In Business Administration - Business Communications
Strayer University
Similar Profiles
Michelle AcostaMichelle Acosta
EDI Manager at P-1 Enterprises Inc/Beauty Prime LLCEDI Manager at P-1 Enterprises Inc/Beauty Prime LLC
Kanoa FerreiraKanoa Ferreira
Helper at Ford EnterprisesHelper at Ford Enterprises
Roman AlvarezRoman Alvarez
Fragrance Freelancer at Tom Ford BeautyFragrance Freelancer at Tom Ford Beauty