Chris Downing

With more than two decades of experience in the grocery and CPG industry, I am a Director of Category Leadership at Anheuser-Busch, the leading brewer and distributor of beer in the World. My mission is to create value for the company, the customers, and the consumers by delivering best-in-class account category plans, tools, and solutions for retail accounts in the West Region.

My core competencies include planogram design and analysis, data analytics and insights, space to sales and assortment analysis, merchandising fundamentals, shopper and consumer insights, retailer partnerships, thought leadership, and developing talent. I have extensive experience with JDA/BlueYonder schematic software, and syndicated data platforms (Nielsen/Circana/Numerator/Mintel) to uncover key insights. I am passionate about learning, innovating, and collaborating with my team and stakeholders to drive the business and grow the category.