Chris Lawson

• Manage escalations from support, sales, and account team members for both existing clients and new clients across the West Coast
• Coordinated client communication across field operations and product groups.
• Reviewed customer feedback to refine both client and internal workflows
• Built account and implementation plans for actioning collections and utilizing data within our clients operations
• Analyzed customer data to develop strategies for improving the overall experience with TrueFruit
• Provided strategic direction to ensure customer satisfaction goals are met.
• Created customer relations initiatives and protocols to improve product quality and services.
• Collected feedback from customers on their experience with our products or services.
• Drafted reports summarizing customer feedback, trends, and insights.

• Directed Aerobotics crop monitoring operations and daily cross-functional priorities with key clients within California
• Implemented campaigns and promotions to help with developing goods and services geared towards adoption and expansion into new value propositions
• Created effective business plans to focus strategic decisions on long-term objectives.
• Implemented successful business strategies to increase revenue and target new markets.
• Formed and sustained strategic relationships with many of the major citrus packing and sales operations within the Central Valley
• Analyzed market trends to inform business decisions and strategies.
• Enhanced operational performance by developing effective business strategies, systems and procedures.
• Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
• Utilized my customer success background and the points above to understand client needs and build value for Aerobotic's TrueFruit products leading to full implementation with the major grower, packer, shipper operations in the California Citrus and Pomegranate market.
• Pushed California into the top revenue producing territory within the company and expanded sales to $1.5 million in total recognized revenue

- Aerobotics is advanced analytics company combining high-resolution drone imagery, AI sizing technology, and yield-estimation insights for permanent crop markets, including fruit trees and vines.

• - Customer Success Manager role supports both sales and customer engagement, with primary focus on customer success management.
• - Responsibilities center on business growth, client retention, problem solving, and customer support.
• - Managed key customer relationships to support strategic opportunity closeout.
• - Resolved customer escalations by working directly with clients.
• - Met with customers to review best practices and improve outcomes.
• - Gathered customer feedback for cross-functional teams to guide product and service improvements.
• - Explained product features and benefits to address customer concerns.
• - Built new client relationships to support company growth.
• - Trained and mentored customer team members to improve productivity, accuracy, and outcomes.

Aerial Imagery and Drone scouting based around fixed wing and satellite imagery for mapping services and Drones for scouting in Row Crops. Responsibilities included representing Taranis in my defined region {California, Arizona, Nevada} to lead sales, product developement, and being an account manager for current clients. Reached and built relationships with farmers, Ag-Chem Retailers, Research individuals to continuously drive business development with 10,000 acres contracted during that time. Built B2B solutions centered around imagery as a basis for scouting and sampling regimens. Employment ended with the company making a strategic decision to focus and strengthen their core territory in the Mid-West resulting in a withdrawal from the Western US.

DRI - Manufacturer of subsurface irragation products. Duties included driving sales and performing product testing on a new and innovative irrigation delivery product for feasibilty on new crops.

FarmX - Irrigation technology company utilizing soil moisture sensors and advanced analytics. Performed consulting for FarmX customers and staff. Trained growers on how to use the online platform and data analytics to create new irrigation schedules and strategies.

Left contractual obligation with FarmX to pursue a more stable position with Taranis.

Irrigation technology and implementation of irrigation automation utilizing remote access to valves, pumps, and soil moisture sensors. Duties included the management of the CRM program with the sales team, estimating quotes, and took an active role in assisting growers on implemenation and analysis of their irrigation automation and remote sensor software data. Such activities helped growers to understand how they could use the data to build precise irrigation schedules and included a review of irrigation strategies that were capable with pump and valve automation.

Agronomic Lab and Consulting Firm offering Tissue, Soil, and Irrigation water testing to the Agricultural Industry. Primary duties included speaking with prospective customers about their current agronomic practices and nutrient plans as well as working with existing clients to improve their yields and the quality of their cropping systems. Sampling plans and overall strategies were made based on the information and concerns of the growers. Such plans were made using a combination of soil, water, and tissue samples that would allow us to see the current fertility of a field and then monitor it throughout the season thus allowing us to make adjustments to the fertilizer plan as needed. My secondary duties included the compilation of sales targets and companies of interest using various sources.

• JM Lord in the capacity of a Field Sampler
• Gar Tootelian and Fresno State in the capacity of a Fertilizer Crew Member and Field Scout
• The Deerepoint Group in the capacity of a Technical Services Representative
• Mid-Valley Agricultural Services in the capacity of a field checker and Field Scout.