Christina Hester

Responsible for overseeing the footwear, apparel, team sports, and outdoor departments, including our store firearm counter. Managed and motivated a team of associates while maintaining high operational standards.

Key Achievements and Responsibilities:

• Sales Growth: Achieved over a 10% sales increase YTD in every department under management, consistently exceeding sales targets.
• Payroll Management: Managed payroll for over three years, ensuring efficient staffing while adhering to budgetary constraints.
• Team Leadership: Successfully coached and trained three team leads into management roles, contributing to overall store leadership development.
• Recognition: Awarded recognition for having the best apparel department in the district for 2024.
• Inventory Management: Served as Store Captain for the annual inventory for three consecutive years, ensuring accurate counts and operational efficiency.
• Audit Improvement: Increased firearm audit score from 83% to 95%, demonstrating strong compliance and attention to detail.
• Top Performers: Consistently kept the firearm counter in the top 10 stores for ad-on sales companywide, surpassing sales expectations.
• Credit Card Sales: Increased credit card applications from 0.68% to 1.12% YTD by implementing new strategies and driving customer engagement.
• E-Commerce Performance: Played a key role in maintaining the e-commerce percentage below the 5% company expectation by utilizing company reports and ensuring consistent inventory accuracy across all departments.
• Customer Service: Fostered a culture of excellent customer service, resulting in high levels of customer satisfaction, and repeat business.