Dynamic professional with extensive experience as an Owner/Operator at Els Family Ties, excelling in operations management and personnel training. Proven track record in enhancing customer satisfaction and brand visibility through innovative marketing strategies and effective inventory management. Strong interpersonal skills foster lasting client relationships, driving repeat business and referrals.
Overview
30
30
years of professional experience
Work History
Owner/Operator
Els Family Ties
01.2021 - Current
Managed daily operations to ensure high-quality service and customer satisfaction.
Developed and implemented marketing strategies to enhance brand visibility and customer engagement.
Oversaw inventory management, optimizing stock levels to reduce waste and improve efficiency.
Trained and mentored staff on operational procedures and customer service best practices.
Freelance Makeup Artist
Estee Lauder Companies Inc
01.2001 - 01.2021
Designed and executed diverse makeup looks for various occasions, enhancing client satisfaction.
Collaborated with clients to determine specific makeup needs and preferences, ensuring personalized service.
Maintained up-to-date knowledge of beauty trends and products, providing informed recommendations to clients.
Managed inventory of cosmetics and tools, optimizing supply levels to meet client demands efficiently.
Developed strong relationships with clients, resulting in repeat business and referrals through excellent service.
Implemented time-efficient application techniques, improving overall service delivery during high-demand periods.
Participated in promotional events and workshops, showcasing expertise and contributing to brand visibility initiatives.
Maintained a hygienic workspace by adhering to strict sanitation practices, ensuring client safety and comfort.
Sanitized makeup tools to avoid spread of infection.
Enhanced client satisfaction by providing personalized makeup consultations and product recommendations.
Beauty Advisor /freelance Makeup Artist
Estee Lauder
07.1995 - 02.1999
Provided personalized beauty consultations to enhance customer satisfaction and loyalty.
Demonstrated in-depth knowledge of skincare and cosmetic products to educate clients effectively.
Assisted in inventory management, ensuring optimal stock levels of beauty products.
Trained new team members on product knowledge and customer service best practices.
Developed engaging promotional displays to increase product visibility and sales.
Collaborated with marketing teams on events to drive brand awareness and customer engagement.
Analyzed customer feedback to improve service delivery and product offerings consistently.
Educated customers on proper product usage techniques, fostering confidence in their ability to replicate results at home.
Maintained an organized and visually appealing product display, resulting in increased customer interest and engagement.
Processed payments, entering sales in register for prompt customer service.