Christine A. English
Simpsonville,SC
Summary
Dynamic Regional Sales Manager with extensive experience in driving sales operations across the Southeast region. Proven track record of achieving substantial sales growth and cultivating strong client relationships, resulting in significant business development success. Exceptional leadership and strategic planning skills optimize sales strategies and guide high-performing teams toward success. Committed to enhancing organizational goals through innovative approaches and a results-driven mindset.
Overview
34
34
years of professional experience
1
1
Certification
Work History
Southeast Regional Sales Manager
Childress Vineyards
09.2016 - Current
- Manage distributor relationships in the Southeast, ensuring alignment with brand priorities and goals.
- Evaluate competitor strategies within the region to anticipate challenges and adjust tactics as needed proactively.
- Monitor and manage pricing, promotional activities and distribution targets.
- Work with our winemaking team and upper management to successfully develop new products
- Analyze data, using tools such as Unify/Circana (IRI) to review performance and identify market opportunities
- Deliver regular sales presentations to upper management, highlighting regional achievements and identifying areas for improvement.
- Develop incentive programs to motivate distribution sales teams, resulting in increased product awareness and higher revenue generation.
- Regularly meet with Retail chain buyers to increase product offerings and successfully promote our brand, leading to enhanced revenue and profitability.
- Strong history of establishing and maintaining relationships with wholesalers, including upper management, chain managers and sales representatives, resulting in increased loyalty and brand awareness.
Fine Wine Sales Specialist
The Country Vintner (formerly Carolina Wine Source)
01.2011 - 01.2014
- Solely responsible for all sales and marketing of high-quality wine and related products to fine dining restaurants and premium retail shops in Upstate South Carolina.
- Acquire new customers and grow sales in the territory, which has resulted in a 300% increase in sales dollars and 350% growth in total product.
- Interact with suppliers, including owners and Marketing Managers, to schedule events and implement strategies in the marketplace to increase brand awareness and sales.
- Conduct sales training and provide education to customers, including restaurant owners, managers, and staff, to create new selling solutions and increase competitive awareness.
- Analyze sales strategies and implement new techniques and procedures to increase market share.
Regional Sales Manager
Grapevine Distributors
09.2006 - 01.2011
- Managed the sales territory of Upstate South Carolina, which included over 100 customers, $1.25 million in sales, and supervision of another sales representative.
- Interacted with customers, suppliers, and company representatives daily to meet sales goals and increase brand awareness.
- Responsible for organizing regional marketing campaigns and implementing procedures to increase sales.
- Maintained monthly depletion reports and market analysis.
Vice President
Champagne & Cotton Wine Distributors
12.2003 - 09.2006
- Managed a customer base of over 80 retail and restaurant accounts.
- Grew sales to existing and new customers; growth of over 250% achieved.
- Developed and implemented marketing campaigns, programs, trade shows, and events.
- Responsible for hiring, motivating, and maintaining a statewide sales force.
- Correspondence with suppliers, i.e., Winemakers, owners, and executives.
Business Development Manager
TD SYNNEX (formerly Gates/Arrow)
08.2000 - 02.2003
- Specialized in selling software licensing solutions to new and existing customers (resellers).
- Managed a nationwide territory and increased sales through customer interaction, presentations, sales training, and events.
- Coordinated marketing programs and campaigns for both customers and internal sales staff.
- Consistently achieved over 100% of revenue, gross margin, and customer sales quotas.
- Top sales producer in department; President’s Club member.
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision-makers
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
Vice President, Recruiting
MBI Financial Staffing
01.1999 - 07.2000
- Solely responsible for opening and operating a successful branch office in Charlotte, NC.
- Acquired new clients by building relationships with key decision makers.
- Increased sales by marketing executive recruiting services to new and existing clients.
- Recruited accounting and financial professionals through networking, cold calling, and internet resume searches.
Division Director and Sr. Staffing Manager
Robert Half International
02.1997 - 01.1999
Partnership Accountant
AIMCO (formerly Insignia Financial Group)
12.1995 - 01.1997
Financial Reporting Accountant and Lead Payroll Tax Analyst
Denny’s Inc. (formerly Advantica and Flagstar)
01.1992 - 12.1995
Education
Master of Business Administration -
University of South Carolina
Columbia, SC12.1998
Bachelor of Science - Marketing
Rutgers University
New Brunswick, NJ05.1991
Skills
- Product Knowledge
- Client Relationship Management
- Effective sales presentations
- Geographic territory oversight
- Business development and planning
- Strategic channel partnerships
- Marketing Strategy Development
- Forecasting and reporting
- Competitive analysis
- Data analysis using IRI/Nielson reports
- Goal Setting and Achievement
Certification
- Certified Specialist of Wine; CSW
- Court of Master Sommeliers, first level
Timeline
Southeast Regional Sales Manager
Childress Vineyards
09.2016 - Current
Fine Wine Sales Specialist
The Country Vintner (formerly Carolina Wine Source)
01.2011 - 01.2014
Regional Sales Manager
Grapevine Distributors
09.2006 - 01.2011
Vice President
Champagne & Cotton Wine Distributors
12.2003 - 09.2006
Business Development Manager
TD SYNNEX (formerly Gates/Arrow)
08.2000 - 02.2003
Vice President, Recruiting
MBI Financial Staffing
01.1999 - 07.2000
Division Director and Sr. Staffing Manager
Robert Half International
02.1997 - 01.1999
Partnership Accountant
AIMCO (formerly Insignia Financial Group)
12.1995 - 01.1997
Financial Reporting Accountant and Lead Payroll Tax Analyst
Denny’s Inc. (formerly Advantica and Flagstar)
01.1992 - 12.1995
Bachelor of Science - Marketing
Rutgers University
Master of Business Administration -
University of South Carolina
Similar Profiles
Chelcie KingChelcie King
Waitress Trainer at Childress VineyardsWaitress Trainer at Childress Vineyards
ASHLEY BECKASHLEY BECK
Accounting Specialist at Childress VineyardsAccounting Specialist at Childress Vineyards
Katelyn SmithKatelyn Smith
Bookkeeper at Childress Lumber CompanyBookkeeper at Childress Lumber Company
Natasha MitchellNatasha Mitchell
Unit Secretary/Monitor Tech at Bon Secours Mercy HealthUnit Secretary/Monitor Tech at Bon Secours Mercy Health
Bobby DinhBobby Dinh
Universal Banker at TRUISTUniversal Banker at TRUIST