Summary
Overview
Work History
Education
Skills
Timeline
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Christopher Cook

Bozeman,MT

Summary

High-achieving General Sales Manager adept at building and leading successful sales teams. Versed in automotive industry practices, needs and customers. Offering 13 years' experience in the field.

Overview

13
13
years of professional experience

Work History

General Sales Manager

GM Of Butte
04.2020 - Current
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
  • Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
  • Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
  • Upheld company policies and implemented standards fairly.
  • Maintained extensive knowledge of company products and services.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Handled customer relations issues, enabling quick resolution and client satisfaction.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
  • Held weekly meetings with sales consultants to identify techniques to overcome sales obstacles.

GENERAL SALES MANAGER

ALASKA SALES AND SERVICE - VALLEY
01.2014 - 04.2020
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
  • Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
  • Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
  • Upheld company policies and implemented standards fairly.
  • Maintained extensive knowledge of company products and services.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
  • Produced contracts, reports, letters, and proposals for clients.

SALES CONSULTANT

ALASKA SALES AND SERVICE
04.2011 - 01.2014
  • Used consultative sales approach to understand customer needs and recommend relevant offerings.
  • Responded to telephone and in-person requests for information.
  • Followed up with existing customers to provide additional support and address concerns.
  • Provided sales and customer service assistance to walk-in traffic
  • Achieved top performance by strategically adapting to rapidly changing, competitive environment.
  • Applied knowledge of market and full range of innovative and unique products to meet customer needs, expanding company's customer base.
  • Negotiated purchase prices and explained sales, warranty and optional products.
  • Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.

Education

AUTOMOTIVE - AUTOMOTIVE

NADA ACADEMY
ONLINE
11.2023

Skills

  • CRM Software
  • Profitability Improvement
  • Operational Efficiency
  • Ethical Standards
  • Sales Leadership
  • Staff Meetings
  • Time Management
  • Market Intelligence
  • Sales Planning and Implementation
  • Team Development
  • Business Development and Planning
  • Product and Service Management

Timeline

General Sales Manager

GM Of Butte
04.2020 - Current

GENERAL SALES MANAGER

ALASKA SALES AND SERVICE - VALLEY
01.2014 - 04.2020

SALES CONSULTANT

ALASKA SALES AND SERVICE
04.2011 - 01.2014

AUTOMOTIVE - AUTOMOTIVE

NADA ACADEMY

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Christopher Cook