Meltwater
Hi, I’m
Cierra Scalici
Chicago,IL
Summary
Strategic engagement and communications leader with a passion for patient-centered storytelling and stakeholder alignment across the healthcare ecosystem. Known for building trusted relationships with internal and external experts-including advocacy leaders, HCPs, and cross-functional teams-to bring scientific narratives to life through compliant, insight-driven content. Skilled in crafting omnichannel strategies, planning high-stakes events, and translating customer insights into impact. Experience spans oncology, rare disease, and digital health, with work supporting FDA approvals, unbranded awareness campaigns, and branded communications across pharma's most visible moments.
Overview
9
years of professional experience
1
Certification
Work History
Weber Shandwick
Account Manager
06.2023 - Current
Job overview
- Led stakeholder engagement initiatives across oncology and rare disease, including advocacy outreach, internal education, and HCP-aligned messaging strategies for Pfizer, Novartis, and Astellas
- Produced an unbranded Lung Cancer Awareness Month video featuring a patient living with ALK+ NSCLC, collaborating with his physician and caregiver to drive authentic, emotionally resonant storytelling
- Planned and executed a trade media event at the J.P. Morgan Healthcare Conference, managing all messaging, logistics, and outreach for a top pharma client
- Supported three FDA approvals by coordinating cross-functional communication efforts including KOL messaging, HCP educational materials, and internal alignment tools
- Developed a Real-World Evidence (RWE) communications platform and internal video series to help teams across the enterprise engage confidently with complex data
MSL Group
Account Supervisor
06.2022 - 06.2023
Job overview
- Led post-approval communications for Lilly's diabetes and obesity portfolio, ensuring aligned messaging and educational materials for both HCP and patient audiences following the Mounjaro launch
- Revamped content for Lilly Digital Health's website, translating complex scientific concepts into approachable content for digital-first healthcare professionals
- Collaborated with cross-functional teams and agency partners to deliver field-facing tools, speaker materials, and branded campaigns in compliance with MLR
- Supported strategy development through engagement metrics and insight reporting
Real Chemistry
Account Manager
06.2021 - 06.2022
Job overview
- Built and executed social-first strategies across oncology, rare disease, immunology, and ophthalmology
- Developed press materials, executive messaging, and internal communications for global pharma brands
- Managed stakeholder engagement initiatives and coordinated efforts across internal teams, HCPs, and advocacy organizations
- Notable clients: Regeneron, AbbVie, Sobi, AstraZeneca, Takeda, Kowa
Freelance Copywriter
09.2018 - 06.2021
Job overview
- Developed high-quality marketing content for clients across healthcare, lifestyle, and tech
- Wrote patient-facing materials, newsletters, training guides, and longform brand content
Education
University of Central Florida
B.S. from Healthcare Administration
Skills
- Key Opinion Leader (KOL) Engagement
- Stakeholder Relationship Building
- HCP & Advocacy Strategy
- Cross-Functional Collaboration
- Scientific Messaging
- Advisory Board & Speaker Planning
- Patient-Centered Campaigns
- Strategic Event Execution
- Insight Generation
- Regulatory-Compliant Comms
- Client relations
- Account management
Certification
TEFL Worldwide Prague ESL Certification
Software
Cision
Muckrack
Adobe
Google Analytics
Microsoft Suite
Canva
Veeva Vault Promomats
Dropbox
Sharepoint
Salesforce
Work Preference
Work Type
Full TimeWork Location
RemoteImportant To Me
Career advancementCompany CultureInterests
Photography
Traveling
Hiking
Cooking
Live Music
Timeline
Account Manager
Weber Shandwick
06.2023 - Current
Account Supervisor
MSL Group
06.2022 - 06.2023
Account Manager
Real Chemistry
06.2021 - 06.2022
Freelance Copywriter
09.2018 - 06.2021
University of Central Florida
B.S. from Healthcare Administration
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