Professional Summary
Overview
Work History
Education
Skills
Timeline

Cindy Vansickle

Texarkana Gazette
Prescott,AR
2027
years of professional experience

Dynamic multimedia professional with a strong background in business development and customer retention. Skilled in crafting tailored marketing strategies that elevate client engagement and achieve measurable sales results.

Work History

Multimedia Consultant

7 Years 11 Months
Texarkana Gazette | 09.2018 - Current
  • Formulated and executed multimedia strategies to elevate client engagement across digital platforms.
  • Collaborated with editorial team to produce high-quality regional magazines that include 30+ schools for both graduation and football publications
  • Developed and implemented multi-platform promotions aimed at expanding brand reach.
  • Trained new account representatives, enhancing team performance
  • Created ad layouts to maximize client impact and campaign effectiveness
  • Crafted tailored proposals for businesses, aimed at enhancing brand visibility and driving revenue growth.
  • Delivered marketing presentations to small and medium-sized audiences, improving client engagement
  • Analyzed market trends and optimized SEO and SEM tactics to elevate client search rankings effectively.
  • Executed targeted marketing campaigns to reach key audiences

Multimedia Account Executive

Gatehouse Media | 2017 - 2018
  • Drove both print and digital revenue by managing a well-planned pipeline
  • Consistently met and exceeded sales goals through strategic account management
  • Trained new account representatives, contributing to stronger team collaboration
  • Executed targeted marketing campaigns to reach key audiences
  • Delivered marketing presentations to small and medium-sized audiences, improving client engagement
  • Delivered marketing presentations to small and medium-sized audiences, fostering increased client engagement
  • Trained new account representatives, enhancing team performance
  • Executed targeted marketing campaigns, effectively reaching key audiences
  • Developed budgets to optimize resource allocation for marketing campaigns

State Farm

Mike Hart | 2014 - 2017
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.
  • Serviced policies to maintain client satisfaction and retention
  • Increased sales by identifying customer needs and offering tailored solutions
  • Assisted with marketing efforts to promote insurance products

Account Executive

Horizion Publications | 2013 - 2014
  • Prospected and maintained new business, expanding client portfolio by identifying growth opportunities
  • Forged strategic alliances with business owners to enhance long-term partnerships.
  • Developed and delivered advertising proposals to empower business owners in revenue enhancement.
  • Formulated and executed branding strategies to elevate client visibility.
  • Identified and integrated diverse magazines and niche products to broaden market reach.

Account Executive

Gatehouse Media | 2010 - 2013
  • Managed client accounts, ensuring alignment with campaign objectives and fostering long-term relationships.
  • Provided ongoing support to clients, addressing inquiries and resolving issues in a timely manner.
  • Executed targeted outreach campaigns, increasing brand visibility within key demographics.
  • Conducted regular performance reviews of campaigns, refining strategies based on client feedback and results.
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
  • Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
  • Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.

Educator

Garrett Memorial Christian School | 2004 - 2009
  • Implemented innovative teaching strategies to enhance student learning experiences.
  • Developed engaging lesson plans aligned with curriculum standards.
  • Assessed student performance and provided constructive feedback for improvement.
  • Collaborated with colleagues to create interdisciplinary projects fostering critical thinking.

Driving Recruiter

Hines Trucking Inc. | 2001 - 2003
  • Developed and implemented targeted recruitment strategies to attract top talent.
  • Collaborated with department heads to identify staffing needs and create accurate job descriptions.
  • Streamlined hiring processes to enhance candidate experience and reduce time-to-fill positions.
  • Established relationships with external agencies to broaden talent acquisition channels.

Education

University of Arkansas Community College At Hope | Hope, AR

- History/Education

Henderson State University | Arkadelphia, AR

Skills

Multimedia Marketing
SEO optimization
Business Development
Client Engagement
Prospecting
Customer retention
B2B
Customer service

Timeline

Multimedia Consultant

Texarkana Gazette
09.2018 - CurrentRead More

Multimedia Account Executive

Gatehouse Media
2017 - 2018Read More

State Farm

Mike Hart
2014 - 2017Read More

Account Executive

Horizion Publications
2013 - 2014Read More

Account Executive

Gatehouse Media
2010 - 2013Read More

Educator

Garrett Memorial Christian School
2004 - 2009Read More

Driving Recruiter

Hines Trucking Inc.
2001 - 2003Read More

University of Arkansas Community College At Hope

Read More

Henderson State University

from History/Education
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Cindy Vansickle