Bilingual UGC creator and social media manager with expertise in psychology. Skilled in crafting engaging content and implementing data-driven strategies to enhance audience interaction and elevate brand presence on social media.
Work History
Social Media Manager
5 Months
Sign Warehouse | 03.2026 - Current
Developed brand’s social media marketing strategy.
Planned, scheduled, and published social media content on Facebook, Instagram, and LinkedIn.
Monitored engagement, responded to comments/messages, and analyzed performance metrics to inform content strategy.
Developed creative campaigns to showcase products, promotions, and company culture.
Coordinated influencer partnerships to increase brand visibility and foster authentic connections with target audiences.
Monitored social media trends and competitor activities for insights.
Collaborated with internal teams to identify trending topics and develop content opportunities that align with audience interests.
Filmed, edited, and produced short-form videos for marketing purposes.
Created product demos, how-to videos, customer spotlights, and promotional clips.
Collaborated with design teams to create visually appealing graphics.
Utilized social media management tools (e.g., Agorapulse, Metricool) to schedule posts, track engagement, and analyze performance.
Bilingual UGC Creator
3 Years 9 Months
Freelance | 11.2022 - Current
Created engaging content tailored to diverse audiences across multiple platforms.
Planned, produced, and edited video projects that increased audience engagement.
Developed creative concepts for brand partnerships that aligned with brand messaging and aesthetics.
Improved video editing techniques to create visually appealing content and storytelling skills to create high-quality, engaging content for social platforms.
Researched social media trends and audience preferences to produce engaging content that resonates with target demographics.
Site Coordinator
1 Year 8 Months
Communities In Schools | 07.2024 - 03.2026
Created and executed school support plans with measurable objectives to enhance student success.
Coordinated mentoring, tutoring, and family engagement initiatives to enhance student support.
Facilitated communication among students, families, school personnel, and community partners to ensure seamless support.
Monitored and evaluated effectiveness of services, refining strategies to meet student needs.
Conducted needs assessments to identify and prioritize academic and non-academic student support requirements.
Bilingual Paraprofessional
1 Year 1 Month
Greenville Middle School | 05.2023 - 06.2024
Provided translation services during parent-teacher conferences and school events.
Translated and adapted content for Spanish-speaking audiences, ensuring accessibility and inclusivity.
Developed communication strategies to enhance engagement among students and parents.
Managed student progress data to inform targeted engagement strategies.
Created and organized educational resources that enriched learning experiences.
Shift Leader
3 Years 4 Months
Panda Express | 07.2019 - 11.2022
Supervised and trained team members to improve customer experience and reinforce brand representation.
Implemented customer service strategies to enhance customer satisfaction and retention.
Managed operational tasks to ensure smooth and efficient business performance.
Operations Supervisor
3 Months
Staples | 12.2020 - 03.2021
Supervised team of over 20 employees, driving collaboration and boosting team morale.
Delivered exceptional customer service, contributing to high customer satisfaction ratings.
Analyzed sales trends and implemented targeted strategies to increase store revenue.
Utilized data insights to enhance operational efficiency and elevate customer engagement.
Education
Bachelor of Arts - Psychology
University of North Texas at Dallas | Dallas, TX, USA | 07.2024
Honor Society Member
President’s List Scholar
GPA: 4.0
Associate of Arts Degree
Dallas College | Dallas, TX, USA | 12.2021
Graduated with Honors
Skills
Social media strategy
Digital marketing
Content strategy development
Short-form video creation
Visual content design
Content coordination
Copywriting expertise
User-generated content management
Social media analytics
Data-driven decision making
Project management skills
Team collaboration and leadership
Bilingual content strategy
Certification
Digital Marketing Certification - Workforce Institute
Social Media Marketing Certification - HubSpot
From Likes to Leads: Interact with Customers Online - Coursera
Attract and Engage Customers with Digital Marketing - Coursera
Foundations of Digital Marketing and E-commerce - Coursera