Claire Sumalinog
Oakland,USA
Summary
Strategic Sales Account Executive Advertising account executive with repeated success closing and managing accounts. Takes an ownership role in building clients’ businesses, introducing fresh, new strategies and cross-channel marketing opportunities. Deliver print, digital, and out of home programs from concept through execution.
Overview
16
16
years of professional experience
Work History
Strategic Account Executive
Hearst Bay Area: San Francisco Chronicle & SFGATE
01.2023 - Current
- Cultivated strong relationships with key accounts to drive customer loyalty and retention.
- Developed tailored solutions addressing client needs, enhancing overall satisfaction and engagement.
- Analyzed market trends to identify opportunities for account growth and strategic positioning.
- Collaborated with cross-functional teams to deliver comprehensive service offerings to clients.
Customer Experience Executive
Foundry, Formerly IDG Communications
San Francisco, CA
12.2021 - 01.2023
- Encouraged cross-selling of additional products and services through relationship-building and acquired understanding of customer business needs.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Account Executive
Clear Channel Outdoor
Oakland, United States
03.2020 - 10.2020
- Drove new business development through qualifying leads, building relationships and executing strategic sales.
- Delivered targeted multi-platform integrated sales presentations, facilitating customer base expansion and revenue generation.
- Managed sales cycle from first contact to established customer sale and maintained solid customer base.
Multi-Media Sales Account Executive
Hearst Bay Area: San Francisco Chronicle & SFGATE
San Francisco, CA
10.2016 - 03.2020
- Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
- Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
- Worked closely with clients to design effective promotions to meet customer needs and exceed sales goals.
Multi-Media Account Manager
Hearst Bay Area: San Francisco Chronicle & SFGATE
San Francisco, CA
04.2014 - 10.2016
- Worked internally with team members to strategically plan ad campaigns of varying budgets utilizing the portfolio of digital (SEO/SEM, targeted display, native advertising, email marketing, social media) and print products (newspaper, pre-printed inserts).
- Actively managed existing accounts in post-sales fulfillment.
- Built Campaign Wrap Up Reports for clients to show overall performance of campaigns and initiate renewals.
Account Manager
MechoShade Systems
Long Island City, NY
06.2010 - 04.2014
- Liaised between account holders and various departments.
- Communicated with customers to answer questions and perform account maintenance.
- Addressed problems with accounting, billing and service delivery to maintain and enhance client satisfaction.
Education
Marketing
University of San Francisco
San Francisco, CASkills
- Lead prospecting
- Relationship building and management
- Account management
- Needs analysis & Strategic planning/implementation
- Sales Reporting
- Salesforce
- Programmatic Advertising
- Social Media Management
- Website development
- Sponsored content
- SEO/SEM
- OTT/CTV
- Microsoft Office Suite
- Content Syndication
Websites
Accomplishments
2016 Hearst Media Services President's Club - 103% TR YOY growth
2017 Hearst Media Services President's Club - 108% TR YOY growth
2018 San Francisco Chronicle President's Club - 105% TR YOY growth
Timeline
Strategic Account Executive
Hearst Bay Area: San Francisco Chronicle & SFGATE
01.2023 - Current
Customer Experience Executive
Foundry, Formerly IDG Communications
12.2021 - 01.2023
Account Executive
Clear Channel Outdoor
03.2020 - 10.2020
Multi-Media Sales Account Executive
Hearst Bay Area: San Francisco Chronicle & SFGATE
10.2016 - 03.2020
Multi-Media Account Manager
Hearst Bay Area: San Francisco Chronicle & SFGATE
04.2014 - 10.2016
Account Manager
MechoShade Systems
06.2010 - 04.2014
Marketing
University of San Francisco