Cody Harju
West Bend
Summary
Results-oriented District Manager with extensive experience in sales strategy and operations. Successfully managed a $7.6 million revenue portfolio while leading a team of Sales Representatives to exceed sales targets. Expertise in territory management, team development, and leveraging customer insights to drive business growth.
Overview
16
16
years of professional experience
1
1
Certification
Work History
District Manager
General Beverage Sales Company
New Berlin
04.2023 - Current
- Lead and develop a team of 5 Sales Representatives servicing more than 400 customer accounts.
- Manage the distribution of inventory, promotions, and key business initiatives across assigned territories.
- Establish sales targets and provide coaching, resources, and accountability to achieve team objectives.
- Oversee approximately $7.6 million in annual revenue.
- Partner with suppliers, retailers, and internal departments to maximize sales performance and market execution.
- Analyze sales trends and identify growth opportunities within the territory.
Sales Representative
General Beverage Sales Company
New Berlin
04.2019 - 04.2023
- Managed a large sales territory throughout Milwaukee and the surrounding metropolitan area.
- Grew annual territory revenue from $1.2 million to $1.85 million prior to promotion into management.
- Built and maintained strong relationships with retail and on-premise accounts.
- Executed sales strategies, promotional programs, and product launches.
- Earned Salesperson of the Year recognition twice.
- Consistently exceeded sales expectations in a fully commissioned environment.
Merchandiser
General Beverage Sales Company
New Berlin
02.2018 - 04.2019
- Provided merchandising support across a diverse customer base.
- Coordinated product placement, inventory organization, and display execution.
- Supported key account deliveries and merchandising initiatives.
- Assumed a leadership role in creating and managing route schedules for the merchandising team.
Bar Manager / Assistant General Manager / Head Bartender
La Cabana Mexican Grill
Hubertus
01.2016 - 02.2018
- Helped develop and grow the restaurant into a successful local business.
- Managed daily bar and restaurant operations, inventory, and ordering processes.
- Led social media marketing and customer engagement initiatives.
- Assisted with staffing, employee training, scheduling, and operational management.
- Increased sales through customer engagement and upselling techniques.
- Trained employees on POS systems and operational procedures.
Head Server / Bartender
Casa Tequila Restaurant
Hartford
09.2013 - 12.2015
- Delivered exceptional customer service in a fast-paced restaurant environment.
- Assisted in coordinating service operations and team workflow.
- Built strong customer relationships and contributed to a positive dining experience.
- Supported management with operational and customer service needs.
Personal Banker
Guaranty Bank
Slinger
03.2012 - 09.2013
- Assisted customers with financial products, account services, and banking solutions.
- Achieved and exceeded monthly sales goals.
- Maintained compliance with banking regulations and disclosure requirements.
- Developed customer relationships through consultative selling and service.
Lot Attendant
Uptown Motorcars
Slinger
02.2011 - 03.2012
- Maintained vehicle inventory organization and presentation standards.
- Assisted sales staff with vehicle preparation and transportation.
- Coordinated movement of vehicles between dealership locations.
Inventory Specialist
Best Buy
Menomonee Falls
01.2010 - 02.2011
- Maintained inventory operations and delivery processing, ensuring timely product availability.
- Managed inventory receiving, stocking, and merchandising functions.
- Assisted sales teams and customers in locating products, enhancing customer satisfaction.
Education
Coursework Toward Associate Degree -
University of Wisconsin–Washington County
01-2013
Skills
- Territory & Account Management
- Sales leadership
- Revenue growth
- Negotiation & Closing
- Customer Relationship Management
- Strategic planning
- Operational Efficiency
- Staff Training & Coaching
- Brand Development
- POS & Business Systems
- Microsoft Office Suite
- Customer Service Excellence
Certification
- Certified Specialist of Spirits (CSS)
- WSET Level 2 Award in Wine
- WSET Level 2 Award in Spirits
Additional Information
Authorized to work in the United States for any employer, Extensive experience in sales, leadership, customer service, and operations, Strong presentation, communication, and relationship-building skills, Proficient with Microsoft Office and business software systems, Experienced in team development, coaching, and performance management
Timeline
District Manager
General Beverage Sales Company
04.2023 - Current
Sales Representative
General Beverage Sales Company
04.2019 - 04.2023
Merchandiser
General Beverage Sales Company
02.2018 - 04.2019
Bar Manager / Assistant General Manager / Head Bartender
La Cabana Mexican Grill
01.2016 - 02.2018
Head Server / Bartender
Casa Tequila Restaurant
09.2013 - 12.2015
Personal Banker
Guaranty Bank
03.2012 - 09.2013
Lot Attendant
Uptown Motorcars
02.2011 - 03.2012
Inventory Specialist
Best Buy
01.2010 - 02.2011
Coursework Toward Associate Degree -
University of Wisconsin–Washington County