Cody Massie
Lillington,NC
Summary
Highly accomplished and award winning Regional Director of Sales and Marketing with extensive experience in driving revenue growth and production through strategic planning, customer relationship management, professional relationship management, and innovative marketing campaigns. Proven ability to lead large high performing teams and exceed targets.
Overview
1
1
Language
19
19
years of professional experience
Work History
New Construction Sales Director
CPI Security
06.2025 - Current
- Oversaw New Construction sales operations in Raleigh, Fayetteville, and surrounding markets, managed relationships with local home builders and strategic builder partners to drive project collaboration.
- Develop and maintain strong partnerships with residential builders to drive sales growth, strengthen builder relationships, and expand market presence.
- Manage all low voltage and design center appointments, ensuring seamless integration of security and smart home solutions into new construction projects.
- Provide leadership and oversight to all local sales teams, promoting accountability, sales performance, and achievement of organizational objectives.
- Lead training, onboarding, and professional development initiatives for new hires, equipping team members with the knowledge and skills necessary to succeed.
- Plan, coordinate, and execute local sales events and builder partner activities to increase brand visibility, generate leads, and drive new business opportunities.
- Consistently achieved sales budgets and revenue targets including both upfront sales revenue and recurring monthly revenue.
Regional Director of Sales and Marketing
Bluegreen by HGV
07.2015 - 06.2025
- Directed and Coordinated operations for 4 Area Directors, 16 Site Managers, and more than 100 Sales Representatives across 7 states. (50% Travel) $4 Million+ in revenue yearly.
- Engaged senior executives from Bass Pro Shops, Cabela's, and Great Wolf Lodge ensuring satisfaction and compliance.
- Met with Vice Presidents and Senior Executives weekly to develop effective sales strategies for increased growth in Sales and Revenue.
- Traveled nationwide to conduct in-depth sales trainings for new hires and higher level training for existing team members.
- Worked with talent acquisition daily to find the best candidates in all positions to include lower entry-level positions along with senior leader positions.
- Worked to formulate an effective approach in managing the transition through the Hilton Grand Vacations merger.
General Manager
Travel Services Direct
01.2014 - 07.2015
- Led team of 4 sales managers and 20-25 sales representatives to achieve sales targets.
- Conducted weekly training on best practices and closing techniques. Managed scheduling and payroll weekly.
- Created sales training and programs designed to assist in the sales process.
- Contributed to the successful growth of the call center from inception until its sale to a larger company.
Finance Director / Sales
Grindstaff Kia
01.2011 - 02.2014
Active Duty Marine
United States Marine Corps
05.2007 - 07.2011
Education
High School Diploma -
Oak Hill High School
Oak Hill, OHSkills
- Sales development
- Salesforce
- Strategic Marketing
- Client Relations
- Sales Recruitment
- Talent Acquisition
- Budget management
- Operations Management
- Brand development
- Partnership management
- Sales Team Development
- Public Speaking
- Sales Presentations
Accomplishments
- Featured in marketing Scoop Magazine
- Presidents Club Winner
- 100/100 Club
- Monthly Elite
- Senior Mentor
Languages
English
Timeline
New Construction Sales Director
CPI Security
06.2025 - Current
Regional Director of Sales and Marketing
Bluegreen by HGV
07.2015 - 06.2025
General Manager
Travel Services Direct
01.2014 - 07.2015
Finance Director / Sales
Grindstaff Kia
01.2011 - 02.2014
Active Duty Marine
United States Marine Corps
05.2007 - 07.2011
High School Diploma -
Oak Hill High School