Colin Johnston
Denver,CO
Summary
Driven Key Accounts Specialist with a proven track record at The Boston Beer Company, excelling in client engagement and market execution. Leveraged analytical skills to drive account expansion, enhancing customer satisfaction and loyalty. Known for nurturing strong relationships and setting teams up for success through effective collaboration.
Overview
6
6
years of professional experience
Work History
Key Accounts Specialist
The Boston Beer Company
01.2024 - Current
- Managed key account relationships to enhance client retention and wholesaler satisfaction.
- Developed long-term strategic plans to execute Boston Beer's programs, meet customer needs and drive sales growth within both On and Off Premise Key Accounts.
- Analyzed market trends to identify opportunities for account expansion and current account growth.
- Worked closely with our National Account Teams to plan, prioritize and align on Boston Beer/Coors Distributing "must win" accounts.
Senior Brewery Representative
The Boston Beer Company
10.2022 - 01.2024
- Developed and maintained strong relationships with customers in On/Off Premise accounts, enhancing customer satisfaction and brand loyalty.
- Left positive impacts on all customers and accounts I had the pleasure of working with, setting my replacement up for success.
Brewery Representative
The Boston Beer Company
04.2021 - 10.2022
- Tasked with growing volume of local distributor, building relationships with local business owners, and executing seasonal programs.
- Ensuring maximum visibility of Boston Beer's top brands across Hartford County and Upper Middlesex.
Sales Development Representative
Marigold (Formerly CM Group)
03.2019 - 03.2020
- Qualified leads for 5 email marketing brands; MyEmma, Campaign Monitor, Sailthru, Delivra and CM Commerce.
- Collaborated with sales team to refine strategies for engaging potential clients.
- Managed CRM system to track interactions and follow-up activities efficiently.
Education
Bachelor of Arts - Psychology
Christopher Newport University
Newport News05-2017
Skills
- Key Account Relationship management
- Salesforce proficiency
- Territory management/growth
- Focus groups
- Business pitches and sales
- PowerBi proficiency
- Client engagement
- Teamwork and collaboration
- Reliability
- Customer satisfaction
Accomplishments
- Being one of the first 100 people to bike 3,000 miles from Canada to Key West on the East Coast Greenway
- Hiking 500 miles across Spain on the El Camino De Santiago
- Bartending in Galway, Ireland
Timeline
Key Accounts Specialist
The Boston Beer Company
01.2024 - Current
Senior Brewery Representative
The Boston Beer Company
10.2022 - 01.2024
Brewery Representative
The Boston Beer Company
04.2021 - 10.2022
Sales Development Representative
Marigold (Formerly CM Group)
03.2019 - 03.2020
Bachelor of Arts - Psychology
Christopher Newport University
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