Collier C. Granberry
Morgan Hill,CA
Summary
Successful Associate Publisher with 26 years of experience. Driven to increase sales earnings through carefully cultivated marketing techniques. Driven to enhance the brand image and promote new pieces through impactful advertising campaigns and marketing events. Excellent communicator when collaborating with teams under strict deadlines.
Overview
37
37
years of professional experience
Work History
Associate Publisher
Globelite Travel Marketing Inc · Contract
09.2010 - Current
- Built relationships with travel partners, agency's of record. Work with several titles under Globelite umbrella. Travel Guide To California, Travel Guide To Florida, Dreamscapes. Available in Digital & Print formats. Generate sales for above titles. Company headquartered Toronto, Canada. Worked with agency's of record, domestic, international travel partners.Planned marketing, advertising campaigns, promotional events.
- Researched content by competitors, updated internal teams on industry trends.
- Participated in meetings, conference calls to gather, communicate document layout, production process information, represent production function.
- Prepared cost proposals, business-solution packages for clients with professional layouts covering content, position information.
Associate Publisher
Gentry Magazine · Contract
03.2007 - 09.2019
- Hired to generate, expand local & national advertising revenue for Gentry Magazine (18 Media) established 1992. Gentry Magazine described as blend of elegance, people, sophistication of the community. Circulation, Silicon Valley to Peninsula. Built relationships with retail businesses, agency's of record, luxury advertising clientele.
- Planned marketing campaigns, promotional events.
- Researched content by competitors, updated internal teams on industry trends.
- Recommended layout changes to make materials more accessible, improve presentation.
- Prepared cost proposals, business-solution packages for clients with professional layouts covering content, position information.
Regional Sales Manager
San Jose Magazine
11.1997 - 12.2006
- Challenged to launch new publication San Jose Magazine (advertising sales) beginning at ground zero. Built advertising base around $40,000- $90,000 per issue, averaged $700k in gross sales per year. Due to success of original magazine, spearheaded successful add-on of three niche publications; Bay Area Makeover, Bay Area Lawyer and Home Digest. Upon magazines release, achieved top sales for each new magazine. Over eight year span, one of top producers. Collaborated with senior executives to evaluate performance in regional area, develop strategies to expand revenue generation.
- Closed sales deals (proposals) with high-value luxury clients.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, servicing accounts to strengthen business relationships.
- Achieved sales goals, serviced targets by cultivating, securing new customer relationships.
Operating Room Assistant
El Camino Hospital
03.1987 - 05.1995
- Arranged supplies, instruments. Confirmed presence of required medical equipment prior to scheduled surgeries to meet needs of individual surgeons, nurses, enhance team efficiency.
- Maintained equipment, supplies, confirming sufficient inventory levels prior to procedures.
- Maintained functional knowledge of operational procedures to anticipate needs of surgeons.
- Prepared patients for surgery, transported patients to, from operating room.
- Enhanced equipment reliability by conducting routine maintenance and calibration of instruments.
Education
Journalism
West Valley College
Saratoga, CAHigh School Diploma -
Prospect High School
Saratoga, CA05.1982
Skills
* Exceptional sales, marketing, business development executive with outstanding, "Quantifiable Results"
*Designed and implemented diversity of innovative sales strategies, programs to successfully identify new business opportunities
* Surpass sales goals, maintain long term client relationships and ROI
* Key Account Relationships- Building & Networking
* Territory Development
* Marketing Planning
* Sales Presentations/Training
* New Product Development & Launches
* Marketing & Sales Strategies
* Develop Ad Design
* Partnership Marketing
* Publishing / Media
* Customer Relationship Management
* Critical Thinking
* Retail Knowledge
* Administrative Support
Antiques, Classic Cars, Traveling.
For many years collected antiques. Also belong to Vintage Mustang Owners Association. Love to travel Internationally and domestically.
Timeline
Associate Publisher
Globelite Travel Marketing Inc · Contract
09.2010 - Current
Associate Publisher
Gentry Magazine · Contract
03.2007 - 09.2019
Regional Sales Manager
San Jose Magazine
11.1997 - 12.2006
Operating Room Assistant
El Camino Hospital
03.1987 - 05.1995
Journalism
West Valley College
High School Diploma -
Prospect High School
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