Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
References
OfficeManager
Collin Abel

Collin Abel

Murfreesboro,TN

Summary

Dedicated and results-driven Strength Equipment Sales Specialist with six years of invaluable experience in the Equipment industry. Demonstrated track record of consistently increasing annual sales, coupled with strong problem-solving skills and unwavering self-motivation. Eager to contribute my expertise and drive to a new team, propelling the company towards greater prosperity and expansion.

Overview

16
16
years of professional experience

Work History

National Sales Director

Victory Fitness USA
Ormond Beach, FL
10.2023 - Current
  • Developed and implemented national sales strategies to enhance brand awareness, expand market share, and improve profitability.
  • Led the expansion and cultivation of the company's dealer network, contributing to increased market presence and revenue growth.
  • Established new Dealer Agreement Partnerships.
  • Revitalized previous Dealer Agreement Partnerships.
  • Created and maintained relationships with both direct and dealer network sales.
  • Conducted comprehensive market analysis to identify trends, opportunities, and threats, informing strategic decision-making.
  • Provided ongoing coaching and product training to the Dealer Network.
  • Analyzed data from CRM systems to monitor progress against monthly sales targets.
  • Collaborated closely with the executive management team on strategic initiatives aimed at boosting revenue growth.

Sales Team Member

Arsenal Strength
Knoxville, TN
11.2020 - 10.2023
  • Connected with customers using consultative and relationship-driven techniques.
  • Developed an understanding of competitors' product offerings and pricing structures.
  • Extremely skilled in creating layouts using ECDESIGN floor planning.
  • Monitored changes in the marketplace regarding new products or technology that could affect sales.
  • Responsively addressed customer inquiries through multiple channels.
  • Conducted market research to identify potential customers.
  • Maintained accurate records of all sales activities including cold calls, presentations, and closed deals.
  • Analyzed data from CRM systems to track progress against monthly sales targets.
  • Connected with customers using consultative and relationship-driven
    techniques.
  • Proven track record of consistency in growing client base and sales
    numbers.

Sales Recap
• 2021 2.45 million
• 2022 3.25 million
• 2023 3.56 million

Sales Team

Dynamic Fitness & Strength
Eau Claire, WI
11.2018 - 11.2020
  • Attended trade shows and conferences to promote products and services.
  • Provided support during the post-sales process by troubleshooting any issues that may arise with customers.
  • Identified opportunities for new product lines based on customer feedback and industry trends.
  • Analyzed data from CRM systems to track progress against monthly sales targets
  • Developed an understanding of competitors' product offerings and pricing structures.
  • Followed up after completed sales to check on customer satisfaction and offer additional services.
  • Followed-up with clients after installations to assess quality service and customer satisfaction.

Senior Sales Manager

General Nutrition Center
Murfreesboro, TN
09.2008 - 11.2018
  • Oversaw regional and local sales managers and staff.
  • Managed one retail location while overseeing six additional locations.
  • Over 11 years of managing experience of sales training, product training, and store standards for a leading specialty retailer.
  • Demonstrated success in hiring and training motivated managers and sales associates.
  • Coached my team on how to build relationships with customers.
  • Developed new successful selling approaches while motivating managers and sales associates to perform at peak levels.
  • Proven record of a high customer return rate resulting from outstanding customer service and product knowledge.
  • Developed and implemented sales strategies to increase profits and expand market share.
  • Provided training for new sales staff members on company policies and procedures.
  • Resolved customer complaints regarding sales and service.

Store Manager

General Nutrition Center
Murfreesboro, TN
10.2007 - 09.2008
  • Conducted daily store operations, including opening and closing procedures and cash handling.
  • Promoted to Senior Store Manager in less than a year at the recommendation of the Division Sales Director.
  • Responsibilities included maintaining store standards, operations, and ensuring proper inventory control.
  • Developed strategies to maximize sales and profitability.
  • Resolved customer complaints promptly.
  • Recruited, trained and supervised new employees.
  • Trained and mentored associates to preform daily tasks and procedures.
  • Managed inventory tracking and conducted physical inventory counts to minimize loss.
  • Monitored employee performance and identified gaps for corrective action.
  • Generated repeat business by responding to customer concerns with friendly and knowledgeable service.

Education

Volunteer State Community College
12-2013

Volunteer State Community College
08-2005

Station Camp High School
05-2005

Skills

  • Revenue Generation
  • Customer Service
  • Client Service
  • Account Development
  • Sales Forecasting
  • Records Management
  • Competitor Research
  • Sales Closing
  • Lead Prospecting
  • Network Development
  • Customer Needs Assessment
  • Sales Expertise
  • Personnel Training
  • Product and Service Knowledge
  • ECDESIGN/ Flooring Planning
  • Customer Relations
  • On-Site Product Demonstrations
  • Relationship Building
  • Exceeds Sales Goals
  • Business Development

Affiliations

  • Assistant Baseball Coach - Provide valuable assistance in coaching my son's travel baseball team, fostering skill development, teamwork, and sportsmanship.
  • Instruct multiple high school baseball players during the off-season, focusing on skill enhancement and strength training. Emphasize character building in student-athletes, fostering qualities of discipline, leadership, and resilience.
  • Former NCAA Baseball Umpire - Contributed to the integrity and fairness of college-level baseball games through officiating.

Timeline

National Sales Director

Victory Fitness USA
10.2023 - Current

Sales Team Member

Arsenal Strength
11.2020 - 10.2023

Sales Team

Dynamic Fitness & Strength
11.2018 - 11.2020

Senior Sales Manager

General Nutrition Center
09.2008 - 11.2018

Store Manager

General Nutrition Center
10.2007 - 09.2008

Volunteer State Community College

Volunteer State Community College

Station Camp High School

References

Shane Hensley

Strength Advantage CEO/President

shane@strengthadvantage.com

615-681-9961

Jason Gusic

Conjugate Tactical Owner/ Instructor

jpgusic@yahoo.com

219-210-8753

Bill Tocco

War Room HQ Gym Owner/ President

bill@warroomnutrition.com

248-331-5835

Matt Chauvin

Owner Viking Fitness Co.

chauvin.matthew@gmail.com

916-835-6785

Collin Abel