Summary
Overview
Work History
Education
Skills
Websites
Twitter
Volunteer Efforts
Hobbies and Interests
Timeline
Generic

Corey McIsaac

West Bloomfield,MI

Summary

Accomplished and driven professional with experience in strategic communications, media relations and broadcast news. With demonstrated success in my fields, my strengths lie in building relationships, managing people, thriving in a fast-paced environment, and coordinating across all functions of an organization. My strong work ethic and creative nature has positioned me as my team's go-to resource for brainstorming and strategizing. I understand how to break down a message to ensure it is clearly and effectively conveyed. I am passionate about Detroit. I love our community. Born in Detroit and having worked in the City for more than twenty years, I am happy to say I have a great understanding of the needs of its people. I am ready to seek out new challenges, create new successes, and forge new career opportunities in a leadership role. My project management abilities, extensive media connections and knowledge, as well as my strategic crisis communications skills, will be an asset to any company.

Overview

26
26
years of professional experience

Work History

Deputy Director of Media Relations

City Of Detroit, Mayor's Office
07.2021 - Current
  • Lead City of Detroit Mayor's Office media outreach efforts
  • Collaborate with internal and external stakeholders to effectively convey messaging around city's programs and initiatives through press conferences, press releases and targeted media pitched stories
  • Work across departments to collaborate citywide media relations efforts
  • Expert in crisis communications and responding to media inquiries in a timely and accurate manner
  • Create content for and assist in the implementation of executive-level presentations, such as State of the City

Assignment Editor

WDIV-TV, NBC
01.2001 - 07.2021
  • Collaborated with newsroom team, including producers and reporters to driving editorial decisions for the market's highest rated newscasts
  • Develop and coordinate our coverage of day-to-day news, including seismic events (i.e., Kwame Kilpatrick trial, Flint water crisis, etc.)
  • Monitor incoming news tips, social media, and multiple police scanners, constantly searching for new content
  • Forge and cultivate relationships with police departments, nonprofits, government entities and area businesses
  • Backstop reporters with story investigations to provide depth to our reporting
  • Ethics in Crime Reporting Committee, Underserved Neighborhoods Committee, Juneteenth Planning Committee
  • Manage photojournalists regarding their daily assignments
  • Manage and train incoming interns each semester

Account Executive

Marx Layne & Company
01.2000 - 01.2001
  • Coordinated media coverage of countless events, including multi-day, large-scale events such as America's Thanksgiving Parade in Detroit
  • Skilled at managing multiple accounts at once, writing press releases, working with various news outlets to coordinate coverage for clients ranging from small nonprofits to large corporations
  • Expert at crisis communication and managing breaking news situations

Assignment Editor

WXYZ-TV, ABC
01.1999 - 01.2000
  • Screened phone calls, monitored police scanners, searching for news content
  • Worked with managers and reporters to help tell meaningful, impactful stories.

Assignment Editor

WNWO-TV, NBC
01.1999 - 01.1999
  • Monitored phone calls, police scanners, searching for news content
  • Worked with producers, reporters, and managers to determine coverage of stories.

Assignment Editor

WSTM-TV, NBC
01.1998 - 01.1999
  • Worked while finishing school as the only full-time Assignment Editor at the station – ran morning editorial meeting before class, then back after class to continue working the rest of the day through the evening
  • Worked with managers, producers, and reporters to determine news content.

Education

Bachelor of Science - Broadcast Journalism

S.I. Newhouse School of Public Communications, Syracuse University
05.1999

Bachelor of Arts - Political Science

Maxwell School of Citizenship & Public Affairs, Syracuse University
05.1999

Skills

    Strategic Communications

    Media Relations

    Crisis Communications and Management

    Government Relations

    Digital Communications

    Writing

    Project Management

    Community Relations

    Internal Communications

Twitter

@coreymcisaac

Volunteer Efforts

Our Lady of Refuge Catholic Church (Orchard Lake, MI)

  • Administrator of the Church Facebook page (4/14 – present)
  • Catechist, 1st-7th grade (9/16-present)
  • Eucharistic Minister (9/17-present)
  • Lector (9/17-present)

Hobbies and Interests

  • Avid runner
  • Yogi
  • Downhill skier

Timeline

Deputy Director of Media Relations

City Of Detroit, Mayor's Office
07.2021 - Current

Assignment Editor

WDIV-TV, NBC
01.2001 - 07.2021

Account Executive

Marx Layne & Company
01.2000 - 01.2001

Assignment Editor

WXYZ-TV, ABC
01.1999 - 01.2000

Assignment Editor

WNWO-TV, NBC
01.1999 - 01.1999

Assignment Editor

WSTM-TV, NBC
01.1998 - 01.1999

Bachelor of Science - Broadcast Journalism

S.I. Newhouse School of Public Communications, Syracuse University

Bachelor of Arts - Political Science

Maxwell School of Citizenship & Public Affairs, Syracuse University
Corey McIsaac