Courtney Armstrong
Charlotte,NC
Summary
Seasoned Senior Project Manager with relevant experience in coordinating large-scale projects, managing diverse teams, and driving overall project success. Strong in initiating and planning stages of project management, leveraging strong communication and logistics skills to manage stakeholder expectations. Have consistently made significant impacts by ensuring timely delivery of projects without compromising quality standards. Display leadership qualities and decision-making abilities that foster team collaboration and efficient problem resolution.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Senior Project Manager
sbExperiential
Charlotte, NC
10.2019 - Current
- Handled multiple projects with clients across the country as well as internationally simultaneously with 10-15 active projects at a time
- Worked with top advertising agencies to help create, implement, and manage experiences from hand-off through execution to deliver an exceptional product to our clients targeted audience
- Participated in ideation sessions to brainstorm unique creative solutions to meet the clients' needs and expectations
- Managed vendor coordination to achieve on-schedule project completions under allocated budgets.
- Managed scheduling by aligning efforts of various departments including creative, IT and logistics.
- Provided teammates with training and assistance on their projects
- Helped with the production of custom pieces for projects using skills such as woodworking and electronic fabrication
- Created custom graphics for clients and for different internal projects
- Managed the activation onsite being the representative for SBX ensuring a seamless and smooth execution of agreed deliverables, troubleshooting, making decisions, and resolving any issues as they came up for out-of-state activations lasting up to 4 weeks
- Trained, scheduled and supervised contracted brand ambassadors on how to use and interact with experience and the end-user
- Created training manuals, established customizable templates for project management and implemented internal project managing documents
- Managed web-based online media sharing platform, emails and microsites for each managed event
- Provided clients with wrap-up reports featuring usage and social media sharing analytics from activation
- Handled freight pick up and delivery from LTL to Dedicated Trucks
- Pulled, packed, listed and tested equipment prior to shipment
- Created run of shows, production timelines and creative timelines for a variety of projects ranging from digital to fabrication jobs
Market Research Analyst
Aceyus
Charlotte, NC
01.2021 - 09.2021
Senior Promotions Manager
Entercom - WLNK/WBT/WFNZ
Charlotte, NC
11.2015 - 10.2019
- Planned and executed over 250 unique events yearly and contesting for clients and the stations
- Managed brand ambassador team, providing team leadership, training, and scheduling for 10-35 employees
- Standardized new onsite activities and operating procedures for events to ensure a safe and fun environment
- Developed marketing campaign concepts and brand development to grow the target local market
- Maintained physical and digital records for contests legality and budgeting
- Created promotional proposals for sales staff and advertisers along with assisting in producing, maintaining, and editing media kits
- Organized and managed concert execution including ticketing, marketing the shows, design work, venue agreements, sound set up and venue set up
- Contracted performers, bands, rides, on-air talent, and food trucks for events
- WBT Skyshow, 2016, 2017, 2018-2019(festival lead)
- $15,000 worth of supplies, entertainment, merchandise, and signage; $3,000 food truck revenue; $30,000 in contest prizing; Yielded 25,000 attendees including selling out Knights Stadium with 11,000 people
- Implemented pricing and a new system for selling wristbands and tickets on-site
- Organized mobile kitchen and gift shop; Marked off-streets, worked with police/fire; ALE, fire, and city permits
- Recruited and managed 200+ winners and veterans for military service member ceremony
- Holiday on Ice, 2015, 2016, 2017, 2018(event lead)
- Permits, construction, inspections, decoration, street closures and maintenance of an outdoor ice rink that made $250,000 in net profit with approximately 35,000 visitors per year
- Organized 20-30 birthday party groups, 40-60 groups, and 5-10 marriage proposals
- Managed concession stand, merchandise inventory and reorders
- Operated the Zamboni
Recruiter Coordinator
PrideStaff
Charlotte, NC
03.2015 - 11.2015
Promotions Manager
CBS Radio - WNKS/WKQC
Charlotte, NC
08.2012 - 12.2014
Education
Bachelor of Science - Electronic Media/Broadcasting, Advertising, Marketing
05.2012
Skills
- Event Management
- Travel arrangements
- Contract preparation
- KPI tracking
- Scope management
- Training and mentoring
- Multi-project management
- Online streaming
- RFID networks
- National and international freight
- Microsoft Office
- Adobe Creative Suite
- Asana, Basecamp, HubSpot, Cvent, Salesforce
- Cost control
- Content coordination
- Competitor analysis
Certification
- Cvent Account Administrator - January 2025.
- ZoomInfo Certification for Sales - April 2021
- ZoomInfo Certification for Marketing - April 2021
References
References available upon request.
Work Preference
Work Type
Full TimeWork Location
RemoteImportant To Me
Career advancementCompany CultureWork-life balanceHealthcare benefitsTimeline
Market Research Analyst - Aceyus
01.2021 - 09.2021
Senior Project Manager - sbExperiential
10.2019 - Current
Senior Promotions Manager - Entercom - WLNK/WBT/WFNZ
11.2015 - 10.2019
Recruiter Coordinator - PrideStaff
03.2015 - 11.2015
Promotions Manager - CBS Radio - WNKS/WKQC
08.2012 - 12.2014
Appalachian State University - Bachelor of Science, Electronic Media/Broadcasting, Advertising, Marketing
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