Summary
Overview
Work History
Education
Skills
Awards
Languages
Timeline
Generic

Cristina Mihaileanu

Summary

Creative professional with a strong focus in visual storytelling and brand development. Adept at leading teams to produce compelling visual content that aligns with client needs. Known for fostering collaborative environments and driving successful project outcomes with flexibility and reliability. Expertise in design software, typography, and project management.

Overview

2
2
years of professional experience

Work History

Art Director

Calorie Dense Nutrition LLC
05.2023 - Current
  • Created an effective, unique logo with custom typography and colors in Adobe Illustrator to easily identify and differentiate the brand; applied to profile pictures across a multitude of social media platforms, company website, business cards, video material, packaging, and product selling stands across multiple gyms in New Jersey.
  • Designed film wrapper and display box packaging artwork for first commercialized product launch, consisting of 10,000 nutrition bars.
  • Created business cards in Adobe Indesign to be printed and utilized in business networking.
  • Set up lighting and backdrops for photoshoots of nutrition bar and ingredients to create visually striking imagery.
  • Curated and refined imagery from photoshoots in Adobe Photoshop to be utilized as visual aids on company website, wrapper film, and display box.
  • Created short-form video content for company Instagram account.
  • Curated, edited and refined both humorous and informative Instagram reels to project brand image and social media presence.
  • Created scripts, story-telling modules and posting schedules for Instagram reels, maximizing time efficiency and organization.
  • Implemented artistic vision to give art purpose and meaning.
  • Led rebranding initiatives that effectively communicated company values while maintaining a contemporary aesthetic appeal.
  • Developed memorable event branding materials, contributing to successful trade shows and conferences experiences.

Presentation Skills Consultant

Expressive Communication Center
01.2025 - 05.2025
  • Provided coaching and mentoring to RIT students.
  • Conducted workshops on various aspects of effective presentations, empowering participants to communicate more confidently.
  • Coached students on best practices for managing nerves during high-stakes speaking engagements, resulting in improved performance under pressure.
  • Provided constructive feedback on practice presentations, enabling clients to refine their delivery and content before important events.

Graphics and Motion Designer

Magic Spell Studios
08.2024 - 05.2025
  • Successfully created motion graphics, still graphics, and edited videos for clients to be displayed on LED wall in the RIT SHED.
  • Worked with a team and utilized project and time management skills to meet deadlines and fulfill client requests.
  • Communicated with clients regarding design choices and time frames to align schedules, meetings, and desired outcome of graphics.
  • Cultivated strong relationships with clients through effective communication, resulting in repeat business opportunities.
  • Mentored junior designers, sharing industry knowledge and best practices to foster their growth and development.

Education

Bachelor of Arts - Graphic Design, Communication Minor

Rochester Institute of Technology
Rochester, NY
05.2025

Skills

  • Adobe Creative Suite
  • 3D Design
  • Screen Printing
  • Photography
  • Figma
  • HTML/CSS
  • Creative direction
  • Digital illustration
  • Photographic editing
  • Logo creation
  • Design research
  • Concept development
  • Creative writing

Awards

3rd Place Winner, 36th Annual Melinda S. Beyerlein Memorial University Public Speaking Contest

Languages

Spanish
Professional Working
Romanian
Native or Bilingual

Timeline

Presentation Skills Consultant

Expressive Communication Center
01.2025 - 05.2025

Graphics and Motion Designer

Magic Spell Studios
08.2024 - 05.2025

Art Director

Calorie Dense Nutrition LLC
05.2023 - Current

Bachelor of Arts - Graphic Design, Communication Minor

Rochester Institute of Technology

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