Summary
Overview
Work History
Education
Skills
Timeline
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Crystal Michalak

Leetonia,OH

Summary

Dynamic professional with a proven track record in advertising and customer relations, notably at Shoestring Productions. Excelled in creating targeted ad campaigns and enhancing brand awareness, demonstrating exceptional market research and budget management skills. Adept at engaging customers and improving satisfaction, with a strong foundation in customer engagement and quality standards.

Overview

22
22
years of professional experience

Work History

Advertising Manager

Shoestring Productions.
05.2005 - 07.2026
  • Oversaw budget allocation across various campaign components, ensuring maximum return on investment without overspending.
  • Conducted market research to inform data-driven decision-making in the development of targeted ad campaigns.
  • Boosted brand awareness by creating and executing innovative marketing campaigns.
  • Developed contests and sweepstakes rules, contracts and revenue-generating strategies.
  • Analyzed market trends to identify new opportunities and adjust advertising plans accordingly.

Front Desk Receptionist

S.M.AS.H.
01.2005 - 02.2006
  • Greeted guests at front desk and engaged in pleasant conversations while managing check-in process.
  • Maintained organized and clean front office area to create professional and welcoming environment for visitors and employees.
  • Scheduled, coordinated and confirmed appointments and meetings.
  • Delivered outstanding first impressions by warmly greeting visitors upon arrival at the front desk.
  • Managed high-volume phone calls, directing inquiries to appropriate personnel for prompt resolution.
  • Enhanced customer satisfaction by providing efficient and professional front desk services.

Advertising Sales Representative

Harbor Pets
06.2009 - 08.2009

Dress In a Dog costume, wave at traffic.

Volunteer Victim-Witness Advocate

Mahoning County Courts
03.2017 - 05.2018

When A Victoria goes to file a restraining order, I am right there with them hoping of filling them out and also standing up with them first time they come to court.

Education

Associate of Science - Paralegal

Bryan University
Phoenix, AZ
07-2026

High School Diploma -

Crestview Local School
Columbiana, OH
06-1998

High School Diploma - Remodeling Construction

Colombiana County Career Center
Lisbon, OH
06-1998

Skills

  • Customer engagement
  • Customer relations
  • Quality standards

Timeline

Volunteer Victim-Witness Advocate

Mahoning County Courts
03.2017 - 05.2018

Advertising Sales Representative

Harbor Pets
06.2009 - 08.2009

Advertising Manager

Shoestring Productions.
05.2005 - 07.2026

Front Desk Receptionist

S.M.AS.H.
01.2005 - 02.2006

Associate of Science - Paralegal

Bryan University

High School Diploma -

Crestview Local School

High School Diploma - Remodeling Construction

Colombiana County Career Center
Crystal Michalak