Crystal Wolfe
Sales Executive
Calhoun,GA
Summary
Sales professional with strong track record in driving revenue growth and market expansion. Known for strategic planning, effective team leadership, and fostering high-performance cultures. Expert in client relationship management, negotiation, and delivering results in dynamic environments. Adaptable and reliable, excelling in collaborative settings to meet evolving business needs.
Overview
23
23
years of professional experience
Work History
Sales Director,US East
Re-Match Turf Recycling
09.2022 - Current
- Engaged clients in strategic discussions to align services with business objectives.
- Developed comprehensive sales strategies by analyzing market trends and client needs.
- Nurtured strong relationships with key clients by ensuring exceptional service and support.
- Identified trends in customer behavior to refine sales tactics and enhance effectiveness.
- Managed relationships with key industry stakeholders, attending conferences and networking events to further establish the company''s presence in relevant circles.
- Created innovative sales strategies through monitoring and evaluating market trends and competitive offerings.
- Negotiated high-value contracts with key clients, ensuring mutually beneficial outcomes for all parties involved.
- Expanded market presence through targeted prospecting efforts, leading to increased brand awareness and new business opportunities.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Director of National Accounts
STR
04.2014 - Current
- Recruited for my knowledge in Big Box/Retail industry to build and launch a turf program that continues to replenishment generating over $10M annually
- Created and managed large box store programs which included programs for Lowes Companies, Home Depot, Walmart as well as Ace Hardware, QVC and others
- Managed all contracts, compliance and trained my team on programs and distributor training for each
AstroTurf Regional Financial Manager
AstroTurf Corporation
01.2017 - 07.2020
- Communicated with Regional Team, Architects, Project Managers on bids, specifications
- Reviewed projects and performed cost audits
- Managed the estimating and projected CRMs
- Performed take-off, estimating, bidding and proposals for projects
Vice President of Retail & Ecommerce Business Development
TenCate Grass
07.2020 - 09.2022
- Manage the turf mat division for Challenger that generates over $15M revenue annually and continues to grow
- Proactively develop programs and strong relationships with prospective clients for long term business
- Develop, plan, and execute go to market strategies
- Drive sales channels base from market research and opportunities
- Establish and track all metric reporting, budgets, and projections for all programs
Education
PCA International -
PCA International
Milledgeville, GAMohawk Training Facility -
Mohawk Training Facility
Dalton, GA03.2006
Georgia Northwestern Technical College -
Georgia Northwestern Technical College
Calhoun, GA09.2005
Skills
- Database management CRM ERP Saas EDI
- Competitor analysis
- Contract negotiations
- Self-Motivated
- Networking and relationship building
- Revenue forecasting
- Operations management
- Decision-making
- Key account development
- Salesforce proficiency
- Presentations and public speaking
- Sales expertise
- Vendor management
Languages
English
Native or Bilingual
Software
CRM
ERP
Business Central
Microsoft
Work Preference
Work Type
Full TimeContract WorkWork Location
RemoteOn-SiteHybridImportant To Me
Flexible work hoursWork-life balanceCareer advancementPersonal development programsHealthcare benefitsWork from home optionPaid time offPaid sick leave401k matchStock Options / Equity / Profit SharingTimeline
Sales Director,US East
Re-Match Turf Recycling
09.2022 - Current
Vice President of Retail & Ecommerce Business Development
TenCate Grass
07.2020 - 09.2022
AstroTurf Regional Financial Manager
AstroTurf Corporation
01.2017 - 07.2020
Director of National Accounts
STR
04.2014 - Current
Mohawk Training Facility -
Mohawk Training Facility
Georgia Northwestern Technical College -
Georgia Northwestern Technical College
PCA International -
PCA International
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