Danith Suraweera
Herndon,VA
Summary
Innovative and goal-oriented Marketing Strategist with expertise in transforming marketing, advertising and outreach campaigns into desired results. Leads teams in developing engaging and exceptional daily taskings and spreads infectious enthusiasm. Collaborates internally and externally to broadcast desired results amongst clients, shareholders and management.
Overview
13
13
years of professional experience
Work History
Senior Marketing and Outreach Specialist
Tesla Government Inc.
02.2018 - Current
- Implemented new marketing strategy for weekly newsletter outreach campaign and adapted to extreme influxes of member growth over years of A/B testing.
- Collaborated with UI/UX developers to create one-pagers, business cards, website logo and bring a sense of history and culture to a re-designed product.
- Recorded, edited and published training content to increase site traffic, train new and existing members and boost overall site satisfaction. All video content met 508 compliance guidelines via alternative text, time stamps and subtitles.
Marketing and Applications Intern
Dewberry
06.2017 - 12.2017
- Supported the data integrity/data quality throughout extensive CRM and proposal system management.
- Drafted quarterly press releases to highlight major projects, newly appointment board members, community service initiatives, and relative internal announcements.
- Supported Proposal team with writing, formatting and designing layouts of outgoing marketing documents.
- Presented an outlook for 35% growth based off analytics showing prior and potential client engagement for construction development in only two local states.(MD, VA)
Marketing and Operations Specialist
Apple Inc.
05.2014 - 10.2017
- Analyzed data from companies in non-competing industries to amass strategic insight.
- Coordinated and worked with both operations and marketing teams to ensure highly effective communication and seamless day-to-day functions.
- Spearheaded awareness around company initiatives focusing on catering to the needs of clients through heavily thought-out internal marketing campaigns.
Outreach Coordinator
Office of Senator Scott Brown
01.2012 - 06.2012
- Tasked with monitoring and gaining insights on trends in social media via multiple platforms.
- Led a team responsible for organizing, interpreting and presenting data complied through a government specific CRM system to high level staffers and members from other committees.
- Ensured schedules of internal staff members were organized in order to convene with high amounts of constituent foot traffic.
Education
Bachelor of Science - Marketing
George Mason University
Fairfax, VA12.2020
Skills
- Press Releases
- Top Secret Clearance
- Social Media Management (Organic)
- Email Marketing Platforms (MailChimp, Sendgrid)
- Customer Relationship Management (Insightly)
- Adobe Creative Cloud (InDesign, Photoshop, Premier)
Timeline
Senior Marketing and Outreach Specialist
Tesla Government Inc.
02.2018 - Current
Marketing and Applications Intern
Dewberry
06.2017 - 12.2017
Marketing and Operations Specialist
Apple Inc.
05.2014 - 10.2017
Outreach Coordinator
Office of Senator Scott Brown
01.2012 - 06.2012
Bachelor of Science - Marketing
George Mason University