Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Timeline
Generic

Danyell Schastny

Chandler,AZ

Summary

A sales, event and marketing leader in the hospitality industry with 25 years of experience building and leading high-performing teams enhancing client relations, driving profitability and customer service levels. Adept at defining innovative growth strategies to drive new business development and enhance market penetration

Recognized for mentoring prowess and an agile growth mindset, achieving a 10% annual promotion rate for sales and events managers.


Overview

16
16
years of professional experience

Work History

Director of Sales, Events and Marketing

Hyatt Regency Phoenix
04.2008 - Current
  • Establish ambitious sales targets, managed deployment strategies, and developed creative plans to capitalize on every revenue opportunity.
  • Led cross-functional teams to optimize hotel rooms and total event revenue $42M in 2023.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Collaborate and strategize with industry and Phoenix Metro business partners to drive convention, meetings business and leisure travel to downtown Phoenix.
  • Liaised with brand marketing to create and implement a $2M hotel marketing plan, including digital, public relations, advertising, and sales initiatives.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase direct channel sales revenue.
  • Designing hotel client experiences to increase ancillary revenue.
  • Develop high-performing sales teams through targeted recruitment, training, mentoring, and coaching activities.
  • Prepare, present and report hotel performance and marketing strategies to ownership and asset team.
  • Enhanced customer satisfaction levels by addressing concerns promptly and providing tailored solutions.

Education

Bachelor of Arts - Communications

Michigan State University
East Lansing, MI
05.1998

Skills

  • Sales and Revenue Growth
  • Sales Strategic Planning and Forecasting
  • Profitability Optimization
  • Client Relations Skills
  • Sales Team Motivation
  • Sales Manager Training and Leadership
  • Agile Growth Mindset
  • Creative Marketing

Accomplishments

  • Led sales and events team to generate $33M of convention, meetings and events sales, 2023
  • Collaborated with executive leadership team to achieve 43.5%/FT, 2023
  • Grew RevPAR by 15.6%, 2023 vs 2022, and by 24.6% over 2019
  • Inspire and promote 10% of sales and events team to pursue hospitality careers


    • Recognition

    2022 Hyatt Timeless Managed/Owned Hotel Commercial Service Team of the year

    2019 Nomination of Director of the Year

    2018 Nomination Hyatt Sales Team of the Year

Additional Information

Previous Sales and Marketing Experience

Hyatt Regency Greenville

Hyatt Regency Atlanta

Hyatt Regency San Antonio

Hyatt Regency Austin

Timeline

Director of Sales, Events and Marketing

Hyatt Regency Phoenix
04.2008 - Current

Bachelor of Arts - Communications

Michigan State University

Similar Profiles

CREATE PROFILE
Danyell Schastny