DARLENA A. FULP
Boston,MA
Summary
Consummate Sales, Service, Design and Fashion Professional. Increasingly responsible experience in luxury retailing helping high end organizations provide the best in class to customers. With a broad and deep background in the industry, I bring a superior work ethic, fresh ideas, motivation, initiative, dedication and nearly a decade of experience. Competitive education and experiential background with top retailers where I have dedicated myself to achieving excellence. I have a track record of exceeding goals by focusing on the brand and customer. Committed to personal learning, growth, and development. Strong ability to think outside the box, work flexibly, strategize, collaborate with others in a team environment, and execute to get things done. Expertise includes: Luxury Retailing Marketing and Sales Customer Service Team Development and Leadership Merchandising Customer Relationship Management
Overview
13
13
years of professional experience
Work History
Product Manager
Chanel
Boston, MA
07.2022 - Current
- Established criteria for each milestone within product roadmap as means to measure developmental progress.
- Directed planning and budgeting efforts.
- Compiled product and customer data to generate informed profit projections.
- Reviewed new opportunities to drive business strategy at planning sessions.
- Monitored market trends and competitor performance to update promotional strategies.
- Reduced project downtime with quality product inspections.
- Coordinated project planning and execution with team members and team leads.
Sales Experience Manager
Cartier - Mansion Flagship
New York, NY
05.2021 - 07.2022
- Trained my assistant to view and understand the business through a different lense.
- Improved sales associates ability to sell with the correct product knowledge training.
- Consistently train staff on operating policies and procedures.
- Delivered exceptional customer service to every customer by leveraging extensive knowledge of products and services and creating welcoming, positive experiences.
- Increased efficiency and performance by monitoring team member productivity and providing in the moment feedback.
Assistant Store Manager
Cartier
Boston, MA
08.2018 - 05.2021
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Walked through store areas to identify and proactively resolve issues negatively impacting operations.
- Reviewed sales and gross profit reports to determine options for increasing market growth.
Assistant Sales Manager
Cartier
New York, NY
10.2017 - 08.2018
- Manage team of twenty seasoned sales associates
- Streamline and simplify sales techniques to achieve sales targets
- Utilize leadership training and coaching tools to support, motivate, and mentor sales team
- Provide consistent and high quality customer service
- Implement customer relationship and data management capture to achieve key performance indicators.
- Support sales success by maximizing the unique Cartier products and value proposition
- Leverage the Cartier brand to drive new sales and repeat clients
Store Manager
Tiffany & Co
Westport, Connecticut
04.2017 - 10.2017
- Reviewed team scheduling, monitored expenses to maintain quarterly/annual budget.
- Coached assistant managers to elevate hospitality and client experience.
- Applied performance numbers to evaluate and improve operations, target current business conditions and forecast goals.
- Partnered with merchandising, to elevate in store presentation.
Sales Manager
Tiffany & Company
10.2013 - 04.2017
- Leveraged company brand position in setting sales and management goals
- Integrated sales and service approach to support luxury brand and customer segment
- Developed, coached and motivated a high performing sales team on principles of business development
- Exceeded team and individual sales objectives through innovative methods
- Targeted and achieved long term customer relationship management
- Built block of business through strategic outreach focusing on new business and repeat customers
Sales Associate
Nordstrom
02.2011 - 10.2013
- Lead Ready to wear (2013)
- First St. John Manager (2012)
- Women's Apparel Manager - Opened first local Nordstrom Rack in Farmington,CT (2012)
- Assistant Manager (2011)
- Sales Associate (2011)
- Coached and developed sales team within designer apparel structure
- Achieved 10% sales increase, year over year
- Exceeded new store opening goal by 30%
- Recognized as manager of the month and manager of the quarter
- Achieved All-Star as lead sales associate
- Trained and developed new hires in company processes, product knowledge, customer service and selling techniques.
Receptionist/ Leasing Agent
The Shores at Las Colinas
Dallas, Texas
01.2010 - 01.2011
- Learned and utilized leasing technology to effectively manage properties
- Handled monthly processes and work orders
- Provided customer service and assisted residents
Education
Bachelor of Science - Kinesiology
University of Rhode Island
Kingston, Rhode Island 05.2010
Skills
- Luxury Retailing
- Marketing & Sales
- Customer Service
- Team Development & Leadership
- Merchandising
- Customer Relationship Management
Timeline
Product Manager
Chanel
07.2022 - Current
Sales Experience Manager
Cartier - Mansion Flagship
05.2021 - 07.2022
Assistant Store Manager
Cartier
08.2018 - 05.2021
Assistant Sales Manager
Cartier
10.2017 - 08.2018
Store Manager
Tiffany & Co
04.2017 - 10.2017
Sales Manager
Tiffany & Company
10.2013 - 04.2017
Sales Associate
Nordstrom
02.2011 - 10.2013
Receptionist/ Leasing Agent
The Shores at Las Colinas
01.2010 - 01.2011
Bachelor of Science - Kinesiology
University of Rhode Island
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